Brand Catapult, one of India’s fast-growing branding, marketing and communications agencies, has announced the elevation of Ria Kapoor (Nongmaithem) to Director – PR & Communications, reinforcing its commitment to strengthening leadership and scaling its integrated communications practice.With nearly a decade of experience in public relations and strategic communications, Ria has been a core force behind the growth of Brand Catapult’s PR division. She has led end-to-end communication strategies, reputation building, media relations and storytelling initiatives that have significantly enhanced brand visibility, credibility and long-term equity for clients across sectors.Her portfolio spans leading brands including, Louve, Chica, Qavalli, Radisson Hotels, Steve Madden, Mahindra Group, Giani Ice Cream, Patodia Exports, Café de Flora, Shri Paramani Jewels, amongst others. She has also worked closely on celebrity collaborations, talent sourcing and influencer-led campaigns, helping brands create high-impact cultural and media moments.Under Ria’s leadership, multiple brands have witnessed strong growth in market presence, improved media visibility and deeper audience engagement. Her approach blends strategic storytelling with execution-led communication, enabling brands to not only gain attention but also build sustained relevance in competitive markets.She has been instrumental in shaping Brand Catapult’s PR practice with a focus on integrated communications, combining public relations, influencer strategy, brand positioning, crisis management and thought leadership to deliver measurable business outcomes.In her new role as Director – PR & Communications, Ria will lead the agency’s communications vertical, overseeing strategic planning, media relations, brand reputation, celebrity and influencer partnerships, and integrated campaign development. She will also work closely with the leadership team to further scale Brand Catapult’s positioning as a trusted communications partner for ambitious brands.Commenting on her elevation, Ria Kapoor said:"PR today is not just about visibility, it is about relevance, trust and cultural impact. I am excited to take on this new role and continue building meaningful brand narratives that help our clients grow, connect and lead in their respective spaces."Dhruv Goel, founder of  Brand Catapult added:"Ria has played a defining role in the growth of our PR practice. Her strategic clarity, strong media relationships and ability to build impactful brand stories have directly contributed to the success and expansion of several client accounts. Her elevation is a natural progression of her leadership and the value she continues to bring to both clients and the agency."The elevation comes as Brand Catapult continues to expand its integrated offerings across branding, communications, digital marketing and content strategy. With a growing portfolio and increasing demand for unified communication solutions, the agency remains focused on delivering impactful, insight-driven and results-oriented strategies.

Capital One, a Fortune 500 company, has brought on enterprise communications strategist Aanandita Bhatnagar to lead its India communications mandate. The appointment reflects the company’s continued investment in the core leadership team of the Bengaluru-based Global Capability Centre, a key enabler in Capital One’s technology first banking philosophy. Bhatnagar’s role as Head of Corporate Communications will see her lead a broad remit spanning Brand Marketing, Talent Engagement, and Integrated Communications. She is expected to focus heavily on establishing Capital One’s regional brand identity, amplifying its employer value proposition, and elevating corporate reputation across stakeholder groups. Based out of Bengaluru, Bhatnagar steps into the role with 25 years of experience leading multi-faceted communications, brand marketing, and reputation initiatives across major tech multinationals and high-growth ecosystems. Most recently, she served as AVP of Global Brand & Marketing Strategy at Web3 startup Liminal Custody. Prior to this, she spent nearly nine years at NetApp as Director of Integrated Marketing Communications for the India and APAC Hub. Her stint at NetApp saw her lead brand strategy and communications, drive market and employer brand transformation and spearhead marketing for the award-winning NetApp Excellerator startup initiative. Her storied career across major technology and enterprise brands, including Texas Instruments, Cisco Systems, ANZ Banking Group, AXA Business Services, and Bharti Airtel, has seen her advise executive leadership on building distinctive brand equity and crafting impactful narratives while driving strategic market positioning, and employer-of-choice programs.      Outside of work, she serves as a founding member of the Global Women in PR (GWPR) India chapter and has actively championed DEI, CSR, and POSH governance.

Integrated public relations and communications agency The Hype Studio has secured the public relations and communications mandate for TalentGum, a leading online platform for live extracurricular activities and skill-building courses for children. Under the mandate, the agency will drive strategic communications, media relations, thought leadership, and brand storytelling to strengthen TalentGum’s presence in India’s growing edtech and extracurricular learning space.TalentGum has built a strong reputation for helping children discover, develop, and shine through live, interactive classes across dance, chess, AI-ML, art & craft, keyboard, and more. Trusted by thousands of parents across the globe, the platform combines expert-led instruction with a structured curriculum designed to build creativity, critical thinking, collaboration, and confidence in young learners. As part of the partnership, The Hype Studio's efforts will span media outreach, founder positioning, and content-led storytelling to help TalentGum engage more meaningfully with parents and educators, while spotlighting its growth milestones and expanding global footprint to industry and business audiences.Commenting on the partnership, Aman Uppal, Head, Strategy & Business, The Hype Studio, said, “Parents today are looking beyond academics to platforms that help children build real-world skills, confidence, and self-expression. TalentGum has created a meaningful space where children can explore their talents and grow through consistent, expert-led learning. We are excited to partner with the brand and look forward to building impactful narratives that strengthen its leadership and accelerate its growth journey.”Speaking on the association, Saunak Ghosh, Co-Founder & CEO, TalentGum, said, “At TalentGum, our mission has always been to turn screen time into skill time for children across the world. As we continue to expand our curriculum-led course offerings and global footprint, strategic communication becomes essential to how we connect with parents and educators. We are delighted to partner with The Hype Studio and are confident that their expertise in media communications and public relations will help us reach wider audiences while reinforcing our commitment to nurturing young talent.”The partnership reflects a shared vision of fostering meaningful conversations around child development, extracurricular learning, and holistic growth. Through strategic storytelling and integrated communications, The Hype Studio will work closely with TalentGum to elevate its market presence, deepen stakeholder engagement, and further establish the brand as a leading player in the global online extracurricular learning space.

Conagra Brands, Inc. has announced the appointment of Amy Held as executive vice president and chief administrative officer, a newly created role designed to streamline key corporate functions, effective September 14. In this position, Held will oversee human resources and corporate communications and will serve as chief of staff, reporting directly to president and chief executive officer John Brase. Conagra also announced that Charisse Brock, executive vice president and chief human resources officer, will retire from the Company in October after 20 years of service. Jon Harris, executive vice president and chief networking officer, has decided to leave the company in September and pursue opportunities outside of Conagra.Conagra Brands, Inc., headquartered in Chicago, is one of North America's leading branded food companies."Bringing HR and Communications together under one leader is consistent with how we are approaching the entire organization – with simplicity and accountability," said Brase. "Amy brings exactly the experience and perspective we need to build on Conagra's strong foundation, and I am confident that bringing these together under unified leadership will make us a stronger, more connected organization.""As we welcome Amy, I also want to recognize two outstanding leaders. Charisse helped shape our culture, strengthen our leadership and elevate Human Resources into a true strategic business partner. Jon transformed Communications into a strategic enterprise function that strengthened our reputation and helped advance business strategy. We are deeply grateful for their leadership, their lasting contributions to Conagra, and wish them every success in their next chapters."Held brings more than 25 years of corporate experience spanning corporate strategy, M&A and organizational transformation across consumer goods and professional services. Most recently, she served as chief human resource officer at The Simply Good Foods Company, where she advised the CEO and Board on executive succession, compensation, governance and human capital risks and opportunities. Prior to that, Held spent more than a decade at The J.M. Smucker Company, ultimately becoming chief transformation officer. During her time at J.M. Smucker, she facilitated engagement to align the organization around its strategic priorities, strengthened the company's operations, and drove significant performance improvements."Conagra has an incredible portfolio of brands and a team that is deeply committed to the work," said Held. "I look forward to working alongside John and the rest of Conagra's talented team to help the organization deliver on our ambitions."

Australian public relations agency Eight Communications has been appointed as the agency of record for Andaz Gold Coast, ahead of the launch of the first Andaz branded hotel in Australia.Under the appointment, Eight Communications will lead the hotel's integrated communications strategy, overseeing media relations, brand storytelling, influencer engagement, partnerships, media familiarisation programmes and launch events. The agency will also support the property's long-term brand positioning following its opening.The partnership marks a significant milestone for both organisations, with the debut of Hyatt's lifestyle-focused Andaz brand in the Australian market expected to attract strong interest from the travel and hospitality sectors.Angela Cowley, Managing Director of Eight Communications, described the appointment as an opportunity to introduce an internationally recognised hotel brand to Australia while highlighting the distinctive character of the Gold Coast. She said the communications programme will focus on showcasing the destination's local culture, experiences, culinary offerings and community connections that define the new property.Saraid Carey, General Manager of Andaz Gold Coast, said Eight Communications shares the hotel's vision of launching the brand in a way that feels authentic to both the destination and the Andaz identity. She added that the partnership will help spotlight the people, stories and experiences that offer visitors a uniquely local perspective of the Gold Coast.The appointment comes as Andaz prepares to establish its presence in Australia, with strategic communications expected to play a central role in building awareness ahead of the hotel's opening.(Source: telummedia.com)

Australian creative agency Thinkerbell has introduced Hi-Vis, a new service designed to help brands measure and improve how they are interpreted and recommended by artificial intelligence platforms.The offering is aimed at addressing the growing influence of AI-powered search and recommendation tools, where consumers increasingly ask AI assistants what to buy, where to travel or which brands to trust—often making decisions before visiting traditional search results or websites.According to Thinkerbell, Hi-Vis evaluates a brand's AI presence across three core areas. Fuel measures the information a brand publishes on its own channels, Fluency assesses how easily AI systems can discover and understand that information, while Fame examines how the brand is discussed by third-party sources such as media outlets, communities and other independent platforms.The assessment generates a single Hi-Vis Score, allowing businesses to compare their AI visibility with competing brands across major AI ecosystems.Dan Monheit, Chief CX Thinker at Thinkerbell, said AI has become a new decision-maker in the customer journey, making it increasingly important for brands to build credibility beyond their owned channels. He noted that AI models tend to favour brands that are widely recognised, consistently discussed and supported by reliable third-party information rather than relying solely on marketing claims.Chief Tinker Tom Wenborn added that many businesses mistakenly view AI optimisation as a purely technical exercise. Instead, he argued that AI systems place greater weight on genuine reputation, media coverage and public conversation, making authentic brand recognition more valuable than technical optimisation alone.With Hi-Vis, Thinkerbell aims to help marketers understand how AI platforms perceive their brands and identify opportunities to strengthen visibility as AI-driven discovery continues to reshape digital marketing.(Source: telummedia.com)

Australian PR and communications agency Compass Studio has expanded its client portfolio with the addition of three brands spanning the beverage, fashion and safety industries, reflecting continued momentum for the agency.The new accounts include Modus Brewing, creator of the non-alcoholic beer brand NORT, Australian swimwear label Budgy Smuggler, and global first aid products brand SURVIVAL.As part of the partnership with Modus Brewing, Compass Studio will lead communications for NORT, highlighting the brand's growth in the alcohol-free beer category and sharing the story of founders Jaz and Grant Wearin.For SURVIVAL, the agency has been tasked with raising awareness of the company's first aid product range while showcasing the brand's nearly four-decade history of delivering safety solutions.Compass Studio is also supporting Budgy Smuggler's Father's Day marketing campaign, Budgy By You, which allows customers to transform their own drawings into custom-printed swimwear, creating personalised gifts for the occasion through new printing technology.Commenting on the appointments, Emma Butler, PR Account Director at Compass Studio, said the diverse client roster reflects the agency's passion for telling meaningful brand stories across different industries. She added that the team is excited to work with innovative brands and help bring their stories to media audiences in the months ahead.The trio of client wins marks another growth milestone for Compass Studio as it strengthens its presence across consumer lifestyle and brand communications.(Source: Telummedia)

Punt Creative has been appointed as the communications partner for PizzaExpress India following a competitive multi-agency pitch. Under the mandate, Punt Creative will lead the brand's communication and digital strategy, social media, content, and integrated campaign development. The agency will be responsible for strengthening PizzaExpress India's digital presence, developing its content ecosystem, and creating culturally relevant campaigns that deepen consumer engagement across platforms. Speaking on the partnership, Harsh Shah, Managing Director, Punt Creative, said, "PizzaExpress is a brand with incredible heritage and a strong point of view on food, culture, and dining experiences. We are delighted to partner with the team in India and look forward to creating meaningful campaigns and consumer conversations that strengthen the brand's presence and engagement across digital platforms." Shambhavi Mishra, Group Head of Marketing, Gourmet Investments Hospitality Group (GIHG), said, "As PizzaExpress continues to strengthen its brand and deepen connections with today's consumers, we were looking for a partner that could combine strategic thinking with culturally relevant creativity. Punt Creative demonstrated a strong understanding of our brand, audience, and ambitions for the digital space. We look forward to collaborate with the team to create meaningful conversations, memorable campaigns, and experiences that resonate with our consumers." The appointment comes at a time when PizzaExpress continues to exapand its footprint in India, bringing its signature handcrafted pizzas and contemporary dining experience to consumers across key markets while strengthening its digital-first brand narrative. Founded in London in 1965, PizzaExpress is the UK's No.1 pizza brand, known for its signature handcrafted pizzas, contemporary dining experience, and rich heritage. As the brand continues to grow in India, it remains focused on delivering exceptional dining experiences while building stronger connections with consumers across markets. Led by founders Madhu Sudan and Priyanka Agrawal, Punt Creative has built a reputation for creating business-impacting work across brand strategy, creative, content, social, influencer marketing, technology, and digital transformation. The agency currently works with leading brands across categories including brands lifestyle, food & beverage, healthcare, and consumer products. In India, PizzaExpress operates 38 restaurants across nine cities, spanning metros and select tier-2 markets. GIHG also manages other international restaurant brands, including Olive Garden, Chilli's and P.F. Chang's.

Mumbai-based PR consultancy ElleQuinn Communications today announced that it has joined the Talacom International Network, a global alliance of independent communications consultancies, as its 15th partner agency. This strategic alliance expands ElleQuinn's global footprint and strengthens its ability to support clients with international perspectives, cross-market insights, and trusted communications expertise across multiple geographical regions.Talacom International Network is recognised for its strength in the B2B sector, with deep expertise in crisis management and reputation management across multiple geographies. The alliance brings together partner agencies across Europe, North America, Latin America and Asia-Pacific, with ElleQuinn further strengthening its presence in South Asia. Through this collaboration, member agencies can provide clients with seamless cross-border support, combining global perspectives with localised execution.“We are excited to join the Talacom family,” said Michelle Pereira, Co-Founder & Director, ElleQuinn Communications. “This partnership aligns perfectly with our vision of delivering world-class communications solutions that blend deep local insight with global best practices. Together, we will help clients build resilient reputations and navigate complexity with confidence.”"The Talacom International Network has been carefully built over many years in response to client needs, and we've always been highly selective about the agencies we invite to join, choosing partners that share our values and commitment to exceptional client service,” said Andrew Baud, CEO of Talacom.

Authored by Sonia Dhyani, Account Director, TRPRThere is perhaps no time in the history of the public relations profession which defines it as well as this present time. The world we live in is such that news travels around the globe in seconds, artificial intelligence has become capable of writing credible articles, and it takes less than a minute to spread a false story that shapes public opinion before anything else gets a chance to do so. The job of Public Relations has changed its definition from raising awareness to maintaining credibility.For many years, the performance of a communication strategy could be evaluated in terms of its media coverage, impression and reach. While those measures still matter a lot, they can no longer serve as the sole criteria for measuring the value of PR. Instead, businesses are now being assessed by something much more important their trustworthiness.Trust Is the New Brand CurrencyReputations are not made by individual campaigns that succeed or become popular on social media. They are established by each and every engagement that the company makes with its various stakeholders. Each and every press release, leadership interviews, employee communications, and responses to customers are part of a greater story that helps define credibility of the organisation.The above transformation has brought PR to the next level where it has become more of a business partner than just another function within the organisation. PR professionals are now required to advise the organisation's management about the expectations of various stakeholders and any possible reputation risks for the firm, along with any potential crisis management situations.AI Has the Ability to Fast-track PR Processes, But Human Decisions Build ReputationThere is no doubt that AI has revolutionized communication. Whether in media monitoring and sentiment analysis, content research or campaign optimization, the use of AI has greatly improved efficiency and speed in various PR processes.Credibility cannot be automated.While AI can write a press release, it cannot establish what the right tone to adopt is during a challenging situation. While it can help you analyze the discussion, it cannot take the place of ethical judgment and empathy or the ability to forge relationships with journalists and the community.In the future, successful communicators will be those that adopt the use of technology but do not lose their credibility in the process.The Super Power That PR Professionals Need in the Present EraAmongst all the problems that the industry is currently facing, one problem stands out: misinformation. The era of deep fakes and fake visuals have made it really hard for the audience to differentiate between truth and lies. Credibility then becomes the competitive edge of any brand.For communications professionals, it would mean going from telling stories to being a custodian of the truth. Everything needs to be verified and everything has to be true. Speed is essential but accuracy is even more important. A reputation that takes years to build up can be destroyed within minutes through unverified communication.A New Strategy For The Next Generation of PR ProfessionalsThere is a lot of hope for the young professionals of the next generation who want to become communications professionals. Not anymore would technical skills make a person successful in this profession. There are other things required too.The ideal PR practitioners will be those who know their industry as much as they know the media. They will analyze data without forgetting the feelings of people, use artificial intelligence ethically while being responsible for it, and cultivate trust-based relations.Most importantly, they will realize that good communication is not about controlling stories good communication is about engaging in meaningful dialogues that foster trust.The Future of PR Is Based on Authenticity As we mark World PR Day, it is good to reflect on how the PR industry has come a long way. PR is no longer about how loud the message of a brand is, but about how authentic the brand is in its communication. When misinformation can travel across cyberspace with the greatest of ease, authenticity is not a luxury—It is essential.The future lies in favor of those who prefer transparency over hype, dialogue over monologue, and trust over visibility. For a professional in Public Relations, it is not only a task but also an opportunity. Since the world is already flooded with creators of content, the only thing that truly matters is credibility.And it is what makes modern Public Relations so effective.This version was crafted in a style of thought leadership articles suitable for Adgully and allows positioning yourself as a professional in the field of communications with the guidance for young PR practitioners.

Independent communications firm The Baker Agency has appointed Brendan Kennedy as Director, bolstering its senior leadership team across its offices in Albany, Pittsburgh and St. Petersburg.Kennedy joins the agency with more than 20 years of experience in public relations, public affairs and strategic marketing. In his new role, he will provide senior counsel to clients while leading key accounts and supporting the agency's continued growth across its regional operations.His expertise spans strategic communications, media relations, digital marketing, crisis communications, media training and video production, having advised organisations across a range of sectors throughout his agency career.Announcing the appointment, Megan Baker, Founder and CEO of The Baker Agency, said Kennedy's experience and leadership would further strengthen the firm's client offering."Brendan is widely recognised as an outstanding leader within our industry, and we are honoured to welcome him to our accomplished team," Baker said."Having had the privilege of working alongside Brendan nearly 20 years ago, I can personally attest to the exceptional expertise, experience and strategic insight he brings to our organisation."Kennedy said he was excited to join the independent agency and contribute to its next phase of growth. "It is a privilege to join Megan and the exceptional team at The Baker Agency, a firm whose exemplary work I have admired for many years," he said. "I am eager to leverage my experience to further strengthen the agency and deliver innovative, strategic communications solutions that advance our clients' objectives."

Snabbit has appointed Tanu Gupta as its new Manager, Public Relations & Communications.Gupta announced the development through a LinkedIn post, marking her transition from agency communications to an in-house brand leadership role.She joins Snabbit after serving as Senior Account Executive at Zeno Group, where she worked for over a year and a half. Prior to that, she spent nearly three years at ON PURPOSE, progressing from Junior Account Executive to Senior Account Executive. Earlier in her career, she completed public relations internships at ATRASKI INDIA and Mompreneur Circle.Commenting on her new role, Gupta shared that she is looking forward to contributing to Snabbit's next phase of growth. She also highlighted the company's recent milestones, including crossing 115,000 jobs in a single day and 1 crore lifetime jobs, describing them as indicators of the platform's scale and impact.Based in Bengaluru, Gupta will lead public relations and communications for Snabbit as the company continues to expand its brand presence.

Apostrophe Ventures, the integrated communications consultancy, has been appointed as the corporate and brand communications partner for Tilaknagar Industries Ltd. (TI), one of India's leading alcoholic beverage companies. This prestigious mandate was won following a multi-agency pitch process. As part of the mandate, Apostrophe Ventures will lead Tilaknagar Industries' integrated corporate communications and PR programme, with a focus on strengthening the company's corporate reputation, executive visibility, financial communications, thought leadership and strategic media engagement. The partnership will also encompass corporate social media strategy to build a cohesive narrative across mediums. The appointment comes at a defining phase in Tilaknagar Industries' growth journey as the company continues to strengthen its premium portfolio, expand its national footprint, deepen its market leadership and shape the next chapter of premium Indian spirits. This new dynamic and confident play for the future will be supported by innovative and impactful campaigns. The Apostrophe Ventures team will also manage their flagship brands including Mansion House and Imperial Blue to ensure their category leadership is solidified across the country. Ameya Deshpande, Chief Strategy Officer, Tilaknagar Industries, said: “As Tilaknagar Industries continues its growth trajectory, corporate communications is going to play an increasingly important role. We have always believed in consistency and have built a solid reputation but we felt the need for an agency partner who would elevate this function. The Apostrophe Ventures team demonstrated deep experience, a strong understanding of the industry, our business and our ambitions and I am delighted to work with such an experienced and committed team and leadership." Ahmed Rahimtoola, Chief Marketing Officer, Tilaknagar Industries, adds, “Our brands are the pillars of our success. The importance of communicating a modern and compelling brand story for an iconic brand like Mansion House and the power of a newer addition to our portfolio Imperial Blue is a strategic imperative. In a cluttered environment with highly fragmented media, Apostrophe Ventures innovative thinking stood out as did their ability to execute meticulously. I am proud to partner them.” Commenting on the partnership, Ameer Ismail, Founder, Apostrophe Ventures, said: "Tilaknagar Industries has one of the most compelling growth stories in the Indian alcobev sector today. It is a dynamic company with strong brands, an ambitious leadership team, an audacious vision and has great values at its core. We are delighted to partner with them at this pivotal stage and craft and communicate a new positioning narrative that reflects this ambition and opens up new possibilities through our work." The mandate will be led by Apostrophe Ventures' senior leadership team, bringing together expertise across corporate reputation, media relations, executive positioning, digital communications and integrated storytelling.Founded by Ameer Ismail after nearly 3 decades of building some of India's most admired brands and businesses, Apostrophe Ventures partners with organisations to create integrated reputation strategies spanning corporate communications, public relations, digital influence, executive positioning and strategic counsel. The Tilaknagar Industries mandate further strengthens Apostrophe Ventures' growing portfolio of clients across corporate, consumer and emerging business sectors.

Media Mantra, one of India's leading independent public relations and integrated communications firms, today announced the launch of its Australian operations under the brand Media Mantra Global, marking a significant milestone in the company's international growth journey.The new office, located at 16 Earl Street, Hunters Hill, NSW 2110, Sydney, Australia, represents the agency's strategic expansion into the Asia-Pacific region and reinforces its vision of becoming a globally integrated communications partner for brands looking to scale across international markets.With established operations in India and the UAE, the Australia launch further strengthens Media Mantra Global's growing international presence, enabling the agency to offer integrated Public Relations, Corporate Communications, Digital Marketing, Influencer Marketing, Content, and Brand Reputation services across multiple geographies.The Sydney office will cater to Australian businesses looking to expand into India and the Middle East while also supporting Indian and global brands seeking strategic communications expertise in Australia.Udit Pathak, Founder & CEO, Media Mantra Global (India), said: "The launch of our Australia office is more than just an international expansion—it is a defining moment for Media Mantra Global and, I believe, for the Indian PR industry. We have always believed that Indian communications agencies can compete with the very best globally through strategic thinking, innovation, and execution excellence. Australia is an important market with immense opportunities, and this expansion enables us to build stronger cross-border communication strategies for brands operating across India, the Middle East, and the Asia-Pacific region. This milestone reflects the trust our clients have placed in us over the years and our unwavering commitment to building a truly global communications company."Pooja Pathak, Co-Founder, Media Mantra Global, added: "Our vision has always been to create a communications company that seamlessly connects brands with audiences across borders. The Australia expansion is a natural progression of that vision. As businesses increasingly seek integrated global communication partners, Media Mantra Global is uniquely positioned to deliver localized insights backed by international capabilities. We look forward to partnering with ambitious brands and contributing meaningfully to Australia's dynamic business ecosystem."Founded with the vision of transforming strategic communications, Media Mantra Global has built a strong reputation for delivering impactful campaigns across sectors including technology, real estate, startups, healthcare, consumer brands, education, government, mobility, fintech, and hospitality. The company continues to invest in talent, technology, and international capabilities to support clients with integrated communications solutions across diverse markets.The Australia expansion is another major milestone in Media Mantra Global's long-term strategy of becoming one of the most influential independent communications firms with a truly global presence.

Public Policy Holding Company, Inc. has acquired The Advocacy Partners, a leading Florida government relations firm, in a deal valued at up to $75 million.The acquisition, completed Aug. 1, 2026, establishes PPHC in Florida, the fourth-largest US state economy, and adds a bipartisan practice with $9.5M in net revenue and 48% profit margins in 2025.Initial consideration was $20.4 million, comprising $18.36M in cash and $2.04M in shares. Future earnouts of up to $54.6M are contingent on profit growth through 2030.The Advocacy Partners, co-founded by Slater Bayliss and Stephen Shiver, will retain its brand and team. The deal builds on PPHC’s state-level strategy following prior moves in California and Texas, and expands its integration with MultiState’s coast-to-coast lobbying network.Stewart Hall, CEO of PPHC, commented: “Led by two founders who built a high-margin business serving a blue-chip client base in one of America’s most important policy markets, we are very excited to welcome The Advocacy Partners to PPHC. What excites us most is the people, the relationships, and the opportunities it creates. Slater, Stephen, and their team have spent more than two decades building one of the most trusted, senior and respected practices in Florida, and a firm whose clients stay because the counsel is consistently exceptional. For our clients, this Acquisition unlocks integrated, senior-level advocacy in a state that increasingly drives national policy debates. Combined with our other U.S. State Government Relations assets nationally, this gives clients a coast-to-coast state government affairs offering that no other can match.”Slater Bayliss, Co-Founder, The Advocacy Partners, commented: “For more than two decades, we have built The Advocacy Partners around the conviction that great government relations work begins and ends with people. The team you put in front of clients and the trusted relationships those professionals carry into the rooms that matter. PPHC shares that conviction. Joining the Group allows us to keep doing what we do best for our clients while adding the breadth of a federal team, a national sector practice and an international network that materially expands what we can deliver. We are excited about the opportunities this creates for our colleagues, for our clients and for the next generation of leaders we are building at the Firm.”Stephen Shiver, Co-Founder, The Advocacy Partners, added: “Over the years, we have had conversations with a number of organizations, but the people at PPHC made this opportunity stand out. We share a core belief that relationships matter, culture matters, and reputation is earned over decades, not transactions. We are joining an organization that appreciates the foundation that has made TAP successful and wants to build on it."

Omnicom has reached an agreement to divest its controlling stake in Brazilian corporate communications agency CDN Comunicação to a management-led investor group headed by Chief Executive Officer Fábio Santos, in partnership with Brazilian advertising agency NOVA.The deal covers Omnicom's 73.82% shareholding in the São Paulo-headquartered agency. Financial terms were not disclosed, and the transaction is subject to approval by Brazil's competition authority, CADE.Founded in 1987, CDN Comunicação employs around 150 professionals and specialises in corporate communications, strategic communications, public affairs, crisis management and reputation advisory. Following the completion of the transaction, Santos will remain at the helm of the agency, ensuring continuity in its leadership and operations.The acquisition will be executed through a newly established holding company representing the investor group, comprising Santos and NOVA. Once completed, the transaction will return majority ownership of CDN to Brazilian investors while establishing a strategic partnership between the communications consultancy and the advertising agency.The divestment comes as Omnicom continues to reshape its global communications business following the completion of its acquisition of Interpublic. In recent months, the advertising and marketing services group has announced a series of structural changes across its public relations portfolio, including the combination of Ketchum and Golin under a unified leadership structure and the integration of Porter Novelli into FleishmanHillard, as it streamlines operations and strengthens its integrated communications offering.

FTI Consulting, Inc. has released financial results for the second quarter ended June 30, 2026.Second quarter 2026 record revenues of $993.5 million increased $49.8 million, or 5.3%, compared to revenues of $943.7 million in the prior year quarter. The increase was primarily driven by revenue growth in the Corporate Finance, Technology and Forensic and Litigation Consulting segments, which was partially offset by a $9.2 million decline in pass-through revenues. Net income of $57.8 million compared to $71.7 million in the prior year quarter. The decrease in net income was primarily due to higher direct costs, selling, general and administrative (“SG&A”) expenses and interest expense, which was partially offset by the increase in revenues and a lower income tax provision. Adjusted EBITDA of $104.5 million, or 10.5% of revenues, compared to $111.6 million, or 11.8% of revenues, in the prior year quarter. Second quarter 2026 Adjusted EBITDA excludes $6.6 million of Extraordinary Litigation-Related Expenses.1 Second quarter 2026 EPS of $1.99 compared to $2.13 in the prior year quarter. Second quarter 2026 EPS included the aforementioned Extraordinary Litigation-Related Expenses, which reduced EPS by $0.17. Second quarter Adjusted EPS of $2.16 compared to $2.13 in the prior year quarter.Steven H. Gunby, CEO and Chairman of FTI Consulting, commented: “Our performance this quarter demonstrates, once again, the underlying power of this institution and the resilience created by our sustained, multiyear investments in great talent. As clients face ever more complicated and disrupted environments, the depth and breadth of our capabilities across our global platform are increasingly relevant. Though the event-driven nature of our business means we will always have zigs and zags someplace around the world, we continue to feel confident and excited about our multiyear trajectory.”Cash Position and Capital AllocationNet cash provided by operating activities of $152.3 million for the quarter ended June 30, 2026 compared to $55.7 million for the quarter ended June 30, 2025. The year-over-year increase in net cash provided by operating activities was primarily due to higher cash collections and a decrease in forgivable loan issuances and income tax payments, which was partially offset by an increase in operating expense and compensation payments.On June 3, 2026, FTI Consulting’s Board of Directors authorized the additional amount of $370.0 million to repurchase its outstanding shares of common stock under its stock repurchase program. During the quarter ended June 30, 2026, the Company repurchased 2,591,133 shares of its common stock at an average price per share of $150.84 for a total cost of $390.9 million. As of June 30, 2026, approximately $344.0 million remained available for common stock repurchases under the Company’s stock repurchase program.Cash and cash equivalents of $163.7 million at June 30, 2026 compared to $152.8 million at June 30, 2025 and $198.3 million at March 31, 2026. Total debt, net of cash, of $856.3 million at June 30, 2026 compared to $317.2 million at June 30, 2025 and $556.7 million at March 31, 2026. The sequential increase in total debt, net of cash, was primarily due to share repurchases.Second Quarter 2026 Segment ResultsCorporate FinanceRevenues in the Corporate Finance segment increased $32.2 million, or 8.5%, to $411.4 million in the quarter compared to $379.2 million in the prior year quarter. The increase in revenues was primarily due to higher realized bill rates for transactions, transformation and turnaround & restructuring services, an increase in demand for transformation services, and higher success fees, which was partially offset by lower demand for turnaround & restructuring services. Segment operating income of $82.5 million compared to $78.1 million in the prior year quarter. Adjusted Segment EBITDA of $86.0 million, or 20.9% of segment revenues, compared to $81.7 million, or 21.5% of segment revenues, in the prior year quarter. The increase in Adjusted Segment EBITDA was primarily due to higher revenues, which was partially offset by an increase in compensation, which includes the impact of a 7.8% increase in billable headcount, and higher SG&A expenses.Forensic and Litigation ConsultingRevenues in the Forensic and Litigation Consulting segment increased $7.7 million, or 4.1%, to $194.3 million in the quarter compared to $186.5 million in the prior year quarter. The increase in revenues was primarily due to higher realized bill rates and demand for risk & investigations services, which was partially offset by lower demand for dispute advisory services. Segment operating income of $29.2 million compared to $29.1 million in the prior year quarter. Adjusted Segment EBITDA of $31.4 million, or 16.1% of segment revenues, compared to $31.2 million, or 16.7% of segment revenues, in the prior year quarter. The increase in Adjusted Segment EBITDA was primarily due to higher revenues, which was nearly offset by an increase in compensation, which includes the impact of a 3.0% increase in billable headcount, and higher SG&A expenses.Economic ConsultingRevenues in the Economic Consulting segment decreased $2.8 million, or 1.5%, to $188.8 million in the quarter compared to $191.7 million in the prior year quarter. The decrease in revenues was primarily due to lower demand for non-merger and acquisition (“M&A”)-related antitrust and international arbitration services, which was partially offset by higher demand for M&A-related antitrust services and higher realized bill rates for financial economics services. Segment operating income of $7.4 million compared to $12.8 million in the prior year quarter. Adjusted Segment EBITDA of $8.8 million, or 4.7% of segment revenues, compared to $14.2 million, or 7.4% of segment revenues, in the prior year quarter. The decrease in Adjusted Segment EBITDA was primarily due to lower revenues and higher compensation.TechnologyRevenues in the Technology segment increased $15.4 million, or 18.4%, to $99.0 million in the quarter compared to $83.6 million in the prior year quarter. The increase in revenues was primarily due to higher demand for M&A-related “second request” services, which was partially offset by lower demand for investigations services. Segment operating income of $4.8 million compared to $1.6 million in the prior year quarter. Adjusted Segment EBITDA of $9.1 million, or 9.1% of segment revenues, compared to $5.3 million, or 6.3% of segment revenues, in the prior year quarter. The increase in Adjusted Segment EBITDA was primarily due to higher revenues, which was partially offset by an increase in compensation, which includes higher as-needed consultant costs, and higher SG&A expenses.Strategic CommunicationsRevenues in the Strategic Communications segment decreased $2.7 million, or 2.6%, to $100.0 million in the quarter compared to $102.7 million in the prior year quarter. The decrease in revenues was primarily due to a $7.4 million decline in pass-through revenues. Excluding pass-through revenues, revenues increased $4.7 million, or 5.4%, primarily due to higher demand for corporate reputation services. Segment operating income of $17.4 million compared to $17.5 million in the prior year quarter. Adjusted Segment EBITDA of $18.5 million, or 18.5% of segment revenues, compared to $18.5 million, or 18.0% of segment revenues, in the prior year quarter.

Melbourne-based PR and communications agency Wrights has promoted Rika Rufina to the role of Communication Manager as the agency continues to strengthen its integrated communications, issues management and Asia-Pacific capabilities.In her new position, Rufina will oversee a portfolio of corporate and consumer retainer accounts, leading integrated campaigns that combine public relations, social media and creative communications. She will also work closely with Chief Executive Officer Douglas Wright and General Manager Reena Llanillo to develop and execute issues management strategies for clients.Rufina joined Wrights in August 2025 as Senior Communication Consultant, bringing experience from both agency and in-house communications roles across the Asia-Pacific region, with particular expertise in the Singapore market.Announcing the promotion, Wright credited Rufina's impact on the agency and its clients since joining the firm.He said her leadership and results had made her an important part of the agency's continued growth."Rika has delivered strong results. I look forward to working more closely with her and the Wrights team as we continue to deliver ingenious and impactful communications, anchored in authenticity and positive change," Wright said.He added that the agency's growth was being driven by its people and culture."Our secret sauce is simple: ingenious thinking, brought to life by a talented and ambitious team. Rika's promotion is another important step in strengthening our team and setting Wrights up for its next phase of growth," he said.The appointment comes as Wrights expands its communications team. Alongside Rufina's promotion, the agency has elevated Charlotte Dickson to Communication Consultant and is set to welcome Annabel Chambers as PR and Social Coordinator, reinforcing its capabilities across public relations, social media and integrated communications.(Source: telummedia.com)

Australian strategic advisory firm Alleato Strategic Communications has appointed Dudley White as Managing Director, strengthening its senior leadership team as the firm continues to expand its corporate communications and reputation advisory capabilities.Based in Sydney, White joins Alleato after relocating from Hong Kong, where he most recently served as Managing Director at Ashbury Communications and Clarion Advisory. In those roles, he advised organisations on strategic communications, corporate reputation, crisis management and stakeholder engagement across the Asia-Pacific region.White brings extensive experience spanning both in-house and agency leadership roles. Earlier in his career, he held senior communications positions within the insurance and banking sectors, giving him first-hand experience in navigating complex regulatory environments and corporate affairs challenges. He also worked at global communications consultancy Edelman, where he advised clients across financial services and other highly regulated industries.His appointment comes as organisations across Australia and the wider Asia-Pacific region face increasing demand for strategic counsel on reputation management, executive communications, crisis preparedness and stakeholder trust amid heightened regulatory scrutiny and a rapidly evolving media landscape.At Alleato Strategic Communications, White is expected to lead client advisory work while supporting the firm's growth strategy and expanding its offering across corporate affairs, strategic communications and issues management. His cross-border experience in Australia and Asia is expected to bolster the firm's ability to advise clients operating in increasingly interconnected regional markets.(Source: telummedia.com)

HSBC has appointed Harrison Worley as Interim Head of Corporate and Institutional Banking (CIB) Communications for the Middle East, North Africa and Türkiye (MENAT) region, expanding his remit to lead communications for the bank's CIB business while also supporting HSBC Saudi Arabia.The appointment follows Worley's move to Dubai earlier this year, where he has been serving as Communications Manager, Content and Campaigns for the MENAT region. In his new interim role, he will oversee strategic communications for HSBC's Corporate and Institutional Banking division across one of the lender's fastest-growing markets. His appointment is also reflected in HSBC's official regional media contacts directory. Worley joined HSBC in Sydney in 2023, initially working within the bank's communications function in Australia before relocating to the UAE to lead regional content and campaign initiatives. Since moving to Dubai, he has supported communications around several of HSBC's flagship regional initiatives, including capital markets, sustainable finance and major client events across the Gulf. Before joining HSBC, Worley built his career in financial services communications and journalism in Australia. His previous experience includes communications consultancy roles at Honner and FCR, as well as reporting for Financial Standard, where he covered the financial services industry.The expanded communications role comes as HSBC continues to strengthen its presence across the MENAT region, where Corporate and Institutional Banking remains a strategic growth business. The bank has recently supported several high-profile transactions across the Gulf, including renewable energy financing, debt capital markets and cross-border investment initiatives, while receiving multiple regional accolades at the 2026 Euromoney Awards for Excellence. (Source: telummedia.com)

Stratfield Partners, a strategic advisory firm specialising in strategic communications, public affairs, and government relations, has appointed Ishita Sharma as Director, Political Communications. Ishita brings hands-on campaign experience across India, strengthening Stratfield's political communications practice at a time when clients increasingly require senior, on-ground counsel on political and public communications strategy.Ishita holds an MSc in Politics Research from the University of Oxford, an MA from IIT Gandhinagar, and a BA from TISS Hyderabad. She brings a combination of academic research training and practical campaign experience gained across multiple Indian states, with her work spanning Jammu & Kashmir, Bihar, Gujarat, and Goa.Ishita's appointment reflects Stratfield's continued investment in specialist political communications capability, supporting the firm's clients across political campaigns, public institutions, and government-facing communications mandates.Muneeb Ansari, Founding Partner, Stratfield Partners, said: "We are pleased to welcome Ishita Sharma to Stratfield Partners. Political communications today demands both rigorous research training and real campaign experience, and Ishita brings both. Her addition strengthens our ability to advise clients navigating an increasingly complex political and public communications environment."Ishita Sharma, Director, Political Communications, Stratfield Partners, said: "I am glad to be joining Stratfield Partners at a time when political communications has become such a critical function for institutions and public figures alike. I look forward to bringing my research background and on-ground campaign experience to the firm's clients."

Mainardo de Nardis has stepped down from his full-time executive responsibilities as Global President and Chief Operating Officer of , less than a year after taking on the role, marking another senior leadership change at the independent communications agency.The company confirmed that de Nardis will continue to serve on Edelman's Board of Directors while it begins the process of identifying a successor. An announcement regarding the future leadership of the role is expected at a later date.His departure follows another recent leadership transition at the firm. Earlier this year, announced he would step down from his management position in August after 15 years with the company. At that time, Edelman had said its regional leaders would report directly to de Nardis.In a statement, an Edelman spokesperson thanked de Nardis for his contributions to the firm's strategic direction, client relationships and global operations, while wishing him success in his future endeavors.De Nardis joined Edelman as Global President and COO in October 2025, succeeding , who transitioned to the role of Executive Vice Chairman. He was tasked with overseeing the firm's worldwide strategy and operations, driving profitable growth, strengthening operational consistency across markets and advancing Edelman's integrated "One Edelman" model.Before assuming the executive role, de Nardis had served on Edelman's Board for five years. He brought extensive international leadership experience from senior positions at , and .Edelman has not yet announced who will replace de Nardis. The leadership change was first reported by Earned First.

Confidence in corporate leaders remains weak in the United States, with crisis management, workplace transparency and consistency emerging as key drivers of corporate reputation, according to a new study by global communications firm Burson.The inaugural Burson Pulse survey, conducted in April among 1,601 U.S. adults, found that only 19% of respondents expressed confidence in CEOs, while 18% said they trusted large corporations—levels comparable to public confidence in the U.S. Congress.The research also found that trust can erode in different ways. Nearly half (48%) of respondents said their confidence in a company had faded gradually over time without a defining incident, while 52% said a single event had caused them to lose trust instantly.The findings come amid growing economic uncertainty. Around 67% of respondents believe the country is headed in the wrong direction, while 81% cited the rising cost of living and inflation as major concerns. Economic anxiety has also influenced consumer behaviour, with 61% saying they are saving more and paying closer attention to how companies conduct themselves. Meanwhile, 81% believe political dysfunction in Washington is making it more difficult for businesses to plan, invest and operate effectively.The survey also highlighted widespread scepticism toward corporate leadership. Nearly seven in ten respondents (69%) believe CEOs prioritise their personal brands over their companies' missions, while 89% feel influential individuals often avoid consequences for actions that would cost ordinary employees their jobs.Corporate responses during crises play a crucial role in shaping public perception. About 87% of respondents said a company's handling of a crisis reveals more about its values than its behaviour during normal times. However, 80% believe most organisations rely on public relations spin instead of genuine transparency when responding to crises. Nearly half (46%) said they had boycotted a company because of a single incident.The study also revealed a contrast between employee confidence in their workplaces and perceptions of artificial intelligence (AI) governance. Among employed respondents, 92% expressed confidence in their employer and 91% viewed their workplace culture positively. However, only 30% strongly agreed that their employer was transparent about AI's potential impact on jobs, while 78% said AI is advancing faster than businesses and governments can manage responsibly.On corporate advocacy, respondents distinguished between issues affecting employees and broader political debates. While 86% said companies should speak out when public policies negatively affect employees or communities, 71% expressed greater confidence in leaders who avoid political controversies. Additionally, 76% said they lose respect for CEOs who change their public positions in response to external pressure.The online survey was conducted between April 22 and April 30, 2026, among 1,601 U.S. adults aged 18 and above, including an oversample of employed Americans aged 21 to 55. Burson said it plans to conduct a second wave of the research following the U.S. midterm elections.

CASE Construction Equipment, a brand of CNH, has appointed Sachin Tare as Director – Manufacturing, to lead its manufacturing operations at the company's Pithampur facility near Indore, Madhya Pradesh. In his new role, he will focus on enhancing operational efficiency, quality and productivity, supporting CASE's continued growth in India and international markets.Tare brings over three decades of experience in manufacturing, supply chain, operations and business transformation across the engineering and automotive sectors. He spent nearly three decades with Mahindra & Mahindra, where he held leadership roles across procurement, supply chain, logistics and manufacturing, before joining BirlaNu Ltd. (formerly HIL Ltd.) as Assistant Vice President – Operations. During his career, he has led large-scale manufacturing initiatives, including capacity expansion, operational transformation, Greenfield projects and new product industrialization. The state-of-the-art manufacturing facility in Pithampur has been at the heart of CASE's India journey for over three decades. It serves as the company's manufacturing hub in the Asia Pacific region, producing Made-in-India construction equipment for domestic and export markets across more than 100 countries.Commenting on his appointment, Sachin Tare, Director – Manufacturing, CASE Construction Equipment, said, "I am excited to join CASE Construction Equipment at a time when India's construction equipment industry is witnessing strong momentum driven by infrastructure-led growth. CASE India has built a strong legacy of engineering excellence and earned the trust of customers over the years. I look forward to working closely with the team to deliver cutting-edge equipment engineered in India for India and the world, while advancing manufacturing excellence across our operations. Together, we will build on this legacy and contribute to CASE's continued growth while reinforcing India's role as a global manufacturing hub."A global leader in construction equipment since 1842, CASE has been present in India since 1989. The company has consistently maintained leadership in the vibratory compactor segment while steadily strengthening its position in the backhoe loader market through continuous product innovation and customer-centric solutions. Manufactured at its Pithampur facility, CASE's Made-in-India equipment serves both domestic and international markets, reinforcing India's role in the company's global manufacturing strategy. As CASE continues to expand its presence in the country, it remains committed to delivering reliable, high-performance equipment backed by decades of customer trust—reflecting the spirit of 'CASE Ka Bharosa'.

Australian better-burger chain Grill’d Healthy Burgers has appointed Sophie Hornsey as Senior Manager – Marketing, PR & Social, reinforcing its marketing and communications leadership as the brand continues to invest in customer engagement and brand storytelling.Hornsey joins Grill’d from NOVA Entertainment, where she served as National Senior Publicist, leading publicity initiatives and media engagement for the broadcaster's national brands, talent and programming. Her appointment brings a blend of in-house and agency experience spanning public relations, brand communications, social media and integrated marketing.Before moving in-house, Hornsey held communications roles at iD Collective, Soda Communications and Thread Communications, working across consumer brands, lifestyle, hospitality and entertainment accounts. Her background includes media relations, influencer engagement, campaign execution and brand communications.At Grill’d, Hornsey will oversee marketing communications, public relations and social media strategy, supporting the Australian restaurant chain's efforts to strengthen brand visibility, customer engagement and integrated campaigns across earned and owned channels.(Source: Telummedia)

Hong Kong-based strategic communications consultancy Ashbury Communications has appointed Hermen Chow as Associate Director, expanding its senior advisory team.In her new role, Chow will support clients across corporate communications, media engagement, thought leadership, crisis communications, and reputation management. She brings extensive experience advising organisations in sectors including financial services, professional services, real estate, and diversified conglomerates across Hong Kong.Before joining Ashbury Communications, Chow served as Associate Director at Sandpiper. Her career also includes senior communications roles at Weber Shandwick, Brunswick Group, and SEC Newgate, where she worked on corporate reputation, stakeholder engagement, and strategic communications programmes.The appointment reinforces Ashbury Communications' advisory capabilities as it continues to strengthen its expertise in corporate and strategic communications across the region.(Source: telummedia)

In a move that has quickly become the talk of the office, Sakshi Singh, Founder and Director of ASPR Communications, has announced a company-wide holiday on July 30th, timed to coincide with one of the year's most anticipated theatrical releases. As part of the initiative, ASPR Communications will also reimburse movie ticket costs for every employee who chooses to attend a screening.The decision follows weeks of growing enthusiasm among staff, with conversations about the film's release spilling into break rooms, internal chat channels, and everyday water-cooler talk. Rather than let the moment pass, Ms. Singh saw an opportunity to convert genuine employee excitement into a meaningful, shared experience for the entire ASPR Communications team."We are always looking for ways to connect with what our people genuinely care about," said Sakshi Singh, Founder and Director of ASPR Communications. "When we saw how much excitement this release was generating across teams, it felt like the right moment to do something different, not just acknowledge the moment, but actually give our people the time and support to enjoy it."The initiative includes two core components:Company-wide holiday: Every employee, across all departments and levels, will receive a fully paid day off on July 30th.Movie ticket reimbursement: Employees who choose to watch the film will have their ticket costs reimbursed, with claim instructions to be shared directly by the ASPR Communications HR team.Employee response to the announcement has been overwhelmingly positive. Several staff members noted that the gesture reflects a broader shift in how the company approaches culture and morale, treating shared cultural moments as opportunities for genuine connection rather than routine calendar events."It is not every day your workplace treats a movie release like a company holiday," said one employee. "It made us feel seen."Ms. Singh has indicated that this initiative is part of a broader effort at ASPR Communications to introduce more employee-centered perks throughout the year, with additional culture-driven programs expected to be announced in the coming months.

Rahul Nag has joined Eloelo Group as Head of Brand Communications, where he will lead the company's brand communications strategy as it expands its portfolio of entertainment offerings.Announcing the move on LinkedIn, Nag said he was drawn to the opportunity to help build the company's next phase of growth. He highlighted Eloelo Group's focus on AI, emerging content formats and evolving consumer behaviour, adding that the company's vision spans premium vertical storytelling through StoryTV App as well as a broader entertainment ecosystem.Nag also praised the company's leadership and culture, noting that ownership, humility and curiosity are central to the organisation's way of working. He added that the environment encourages collaboration, with ideas taking precedence over hierarchy.Nag revealed that he has already spent 45 days in the role and invited creators, brands, agencies, media partners and collaborators to connect for opportunities around brand partnerships, sponsorships, strategic collaborations and industry initiatives.Before joining Eloelo Group, Nag served as Director, Brands, Communications and Partnerships at Pocket FM from April 2022 to May 2026. During his four year tenure, he led global brand and corporate communications across India and the US, worked closely with the company's founders, and helped position Audio Series as a distinct entertainment category.Earlier in his career, Nag held leadership roles at ShareChat, Mindtree, Flock, Text100, HCL Infosystems, IPAN Hill and Knowlton, Adfactors PR and SAPRA India Foundation, building experience across corporate communications, public relations, reputation management and brand strategy.

Subway has expanded its partnership with Tonic Communications, appointing the agency as its public relations agency of record in Australia following four years of collaboration in New Zealand.Under the expanded remit, Tonic Communications will lead earned media, strategic communications and experiential campaigns for Subway Australia, extending a relationship that began in New Zealand in 2022.The appointment marks another milestone in Tonic's Australian growth strategy, following the recent launch of its Brisbane office and the appointment of Amelia Oberhardt as Media and Communications Director. Oberhardt, who previously served as Public Relations and Corporate Social Responsibility Manager for Subway Australia and New Zealand, will oversee the day-to-day management of the account alongside Tonic's trans-Tasman team.Georgia Coleman, Managing Director of Tonic Communications Australia and New Zealand, said the agency's longstanding relationship with the brand positions it well to support Subway's communications ambitions in Australia."We're incredibly proud to be expanding our partnership with Subway into Australia," Coleman said. "Over the past several years we've developed a deep understanding of the brand, its franchise network and the customers at the heart of the business. That foundation allows us to hit the ground running in Australia and create moments that deliver impact from day one."Coleman added that the expanded remit reflects the strength of the partnership the agency has built with Subway over the past four years.Tonic Communications has worked with Subway New Zealand since 2022, delivering a range of integrated campaigns and brand activations, including the quick service restaurant chain's 60th anniversary celebrations last year.Kerrie Hockless, Head of Brand Marketing for Subway Australia and New Zealand, said Tonic had become an integral extension of the brand's marketing team through its work across the New Zealand business."Their expertise and deep understanding of both the Australian and New Zealand markets made expanding the partnership an easy decision," Hockless said. "Tonic continue to deliver fresh thinking and strong results, and we're excited about what's next."The expanded appointment comes as brands increasingly seek agency partners capable of delivering integrated communications strategies across multiple markets. Tonic's trans-Tasman model is expected to provide Subway with greater alignment across its Australian and New Zealand operations while leveraging the agency's growing capabilities in earned media, strategic communications and experiential marketing.Tonic Communications is part of marketing services group Attivo, whose portfolio includes agencies 303, Mediahub, Farrimond, DNY and Hill Holliday across Australia, New Zealand and the United States.

Bastion Insights has launched Bastion Vantage, a new AI-powered digital intelligence offering designed to help organisations better understand online behaviours, cultural shifts and emerging consumer sentiment through a combination of artificial intelligence and human expertise.The new service brings together AI capabilities with the judgement and strategic thinking of senior researchers to analyse online conversations and deliver actionable digital intelligence for organisations. It has been developed to complement traditional research methodologies and social listening tools by providing ongoing insights into cultural trends, sentiment and behavioural changes.According to Bastion Insights, Bastion Vantage enables organisations to identify commercial opportunities, reputation risks and shifts in consumer behaviour, helping businesses make more informed strategic decisions in an increasingly complex digital environment.The platform's capabilities span a range of business applications, including brand strategy, communications development, innovation, trend forecasting and reputation management.Cheuk Chiang, Group CEO of Bastion, said the launch reflects the company's continued investment in developing integrated solutions that enable clients to anticipate and respond to change more effectively."Innovation has always been about creating better outcomes for our clients. Bastion Vantage is an important addition to our integrated offering, bringing together AI and human expertise to help organisations navigate complexity with greater confidence. It's another example of how we're evolving our capabilities to keep our clients in a position of strength," Chiang said.Joanne Norton, Managing Director of Bastion Insights, said the new offering addresses one of the biggest challenges facing marketers as they grapple with an abundance of data but limited actionable insights."Marketers are drowning in metrics and starving for meaning. Data can tell you what happened, but insight explains why it happened and, more importantly, what to do next. Bastion Vantage combines the speed and scale of AI with the judgement of experienced researchers to ask better questions, uncover the human truths behind consumer behaviour and give our clients the clarity and confidence to make smarter decisions," Norton said.The launch comes at a time when organisations are increasingly looking beyond conventional social listening tools to gain deeper contextual understanding of consumer behaviour and cultural trends. By combining AI-driven analysis with human interpretation, Bastion Vantage aims to provide businesses with continuous intelligence that can inform both strategic planning and day-to-day decision-making.

Boutique strategic communications consultancy FIT Communications has strengthened its strategic communications, crisis preparedness and reputation advisory offering with the appointment of Clare Kennedy as Associate Director.Kennedy brings extensive experience in financial services communications, having played a role in the formation of Australian Retirement Trust, alongside expertise spanning crisis preparedness, strategic communications and reputational risk management.Her appointment further bolsters FIT Communications' capabilities as organisations increasingly seek senior-level counsel to navigate complex stakeholder environments, organisational transformation and heightened public scrutiny.Kennedy and FIT Communications Founder and Director Megan Giles have previously worked together supporting organisations through major transformation programmes, technology change initiatives, regulatory challenges and complex stakeholder issues.Commenting on the appointment, Giles said organisations are facing growing expectations from employees, customers, regulators and investors, creating increased demand for trusted communications advisers who can provide strategic guidance beyond traditional crisis response."Leaders today are navigating transformation, growing scrutiny and higher expectations from every stakeholder group, often all at once," she said."Strong advisory means having the narrative, the judgement and the plan ready before you need them, whether that's leading people through change, protecting reputation, or responding when something goes wrong."She added that organisations are increasingly looking for strategic communications partners that can provide ongoing counsel rather than reactive support during challenging situations."We're seeing growing demand from leaders who want a trusted strategic partner they can turn to consistently, not just support that appears when there's a problem," Giles said.The appointment reflects the growing importance of strategic communications and reputation management as businesses contend with accelerating organisational change, evolving stakeholder expectations and an increasingly complex risk landscape.(Source: telummedia)

The Other Circle (TOC) has been appointed as the communications and public relations partner for the fourth edition of CultureCon, India's flagship conference dedicated to the creative economy.The two-day conference will be held on August 6-7 at the National Centre for the Performing Arts (NCPA) in Mumbai and is presented by Art X Company and Festivals From India in partnership with the NCPA. This year's edition is centred on the theme, "Creative Economy: Culture, Capital, Commerce and Careers," and will bring together artists, entrepreneurs, investors, policymakers and cultural leaders to discuss the future of India's creative industries.As part of its mandate, TOC will lead strategic communications, media relations, narrative development and thought leadership initiatives for the event. The agency will focus on amplifying conversations around India's growing creative economy across business, policy, education and cultural sectors.The appointment further strengthens TOC's portfolio across culture, entertainment and consumer brands and reflects its positioning at the intersection of business, storytelling and the arts."CultureCon is asking one of the most important questions facing India's creative sector today: what does it take to build sustainable creative careers?" said Aakanksha Gupta, Founder and CEO of The Other Circle."At TOC, we believe the creative economy deserves the same strategic storytelling that technology, finance and startups have benefited from over the past decade."CultureCon has emerged as a platform for examining the economic and social impact of India's creative industries, with this year's conference expected to explore how cultural enterprises can create sustainable opportunities across sectors ranging from the arts and media to design, entrepreneurship and innovation.Rashmi Dhanwani, Founder-Director of Art X Company and Festivals From India, said TOC's understanding of both culture and strategic communications made the agency a natural fit as the conference seeks to broaden its influence and reach.According to UNESCO, the creative economy contributes approximately 3.1% of global GDP and accounts for 6.2% of global employment. The sector is also one of the world's largest employers of young people, employing more individuals between the ages of 15 and 29 than any other industry.The growing prominence of India's creative economy has further elevated discussions around cultural entrepreneurship, intellectual property, creative careers and investment in the arts, making platforms such as CultureCon increasingly relevant for stakeholders across industries.By bringing together voices from culture, business and policy, CultureCon 2026 aims to contribute to a broader conversation about building a more sustainable and globally competitive creative economy for India.

Omnicom reported $679.1 million in public relations revenue for the second quarter of 2026, making PR its third-largest business discipline and accounting for 11.3% of the company's $6 billion in core operations revenue.The results mark Omnicom's second full quarter since completing its merger with Interpublic Group (IPG) on November 26, underscoring the scale of the combined communications and marketing services business.Integrated media remained Omnicom's largest revenue contributor during the quarter, generating $3.1 billion, or 52.5% of core operations revenue, followed by advertising at $942.6 million, representing 15.7%. Public relations narrowly outperformed experiential and other services, which contributed $669.2 million, or 11.2% of revenue, while the health segment generated $555.9 million, or 9.3%.Omnicom did not disclose year-on-year growth figures for its public relations business. While the company presented its overall core operations performance against combined Omnicom and IPG results from the second quarter of 2025, the discipline-level breakdown was limited to second-quarter 2026 revenues.Overall, core operations revenue grew 7.2% year-on-year to $6 billion compared with the combined Omnicom and IPG revenue recorded during the same period last year. The increase comprised 6.1% organic growth and a 1.1% benefit from foreign currency translation.The United States continued to be Omnicom's largest market, accounting for $3.5 billion, or 59% of total core operations revenue. Europe, excluding the UK, contributed 13.8%, followed by the UK at 9.3% and Asia-Pacific at 9%.Profitability also improved during the quarter. Adjusted EBITA from core operations rose to $1.07 billion from $887.4 million on a combined basis a year earlier, while the adjusted EBITA margin increased to 17.8% from 15.9%, primarily driven by cost-reduction synergies following the IPG acquisition.The company excluded $87.1 million in integration-related expenses from adjusted EBITA, including costs associated with the IPG transaction, acquisitions, severance and business repositioning initiatives.On a reported basis, Omnicom's revenue increased to $6.56 billion from $4.02 billion in the prior-year period, largely reflecting the impact of the IPG acquisition and constant-currency growth. Operating income rose to $922.5 million from $439.2 million, while net income more than doubled to $584.8 million from $257.6 million. Adjusted diluted earnings per share increased 29.3% to $2.65.Commenting on the results, CEO John Wren said the performance reflects continued momentum across the combined organisation, driven by organic growth, margin expansion and clients consolidating more of their business with Omnicom.The latest results offer an early indication of how Omnicom's expanded portfolio is shaping up following its integration with IPG, with public relations continuing to represent a significant contributor to the group's overall revenue mix.

Team Lewis has been appointed the public relations agency of record for e-commerce platform Lazada Malaysia following a competitive pitchLazada Malaysia is planning to further strengthen its brand positioning amid the continued expansion of Malaysia's digital commerce market.Under the mandate, Team Lewis will lead Lazada Malaysia's integrated communications programme, encompassing media relations, press office management, campaign communications and thought leadership initiatives. The agency will also oversee strategic storytelling, media engagement and brand activations aimed at strengthening connections with both consumers and sellers on the platform.The appointment comes as Lazada continues to invest in innovation and customer experience, including the introduction of its AI-powered shopping assistant, Lazzie, designed to deliver more personalised and intuitive shopping experiences in an increasingly competitive e-commerce landscape.Ann Chong, Managing Director, AI and Client Solutions, APAC at Team Lewis, said brands today require sustained and integrated communications strategies that go beyond individual campaigns."As the e-commerce landscape becomes more dynamic, brands need to show up with clarity, consistency and relevance across multiple touchpoints," she said. "We are excited to partner with Lazada Malaysia, which is strong in both innovation and market presence. We see an opportunity to further strengthen its narrative through integrated, always-on communications that connect with audiences in a more meaningful way."The partnership is already underway, with Team Lewis having supported communications for Lazada Malaysia's recent 6.6 Super Wow Sales campaign.The Lazada Malaysia win further strengthens Team Lewis Malaysia's growing portfolio of consumer and digital brands and comes as the agency continues to expand its capabilities across Southeast Asia.Earlier this year, Team Lewis announced key leadership changes in Malaysia, appointing Daniel Wong as Director of its Malaysian operations while promoting Ann Chong to the newly created role of Managing Director, AI and Client Solutions, APAC.Wong joined the agency from DNA Creative Communications and is responsible for overseeing Team Lewis Malaysia's operations, commercial growth and strategic direction. Reporting to Senior Vice President Keso Kendall, he will lead initiatives focused on strengthening the agency's market position, deepening client relationships and expanding its integrated communications capabilities.Meanwhile, Chong's expanded regional role reflects Team Lewis' growing focus on AI-enabled client solutions. Based in Malaysia, she now leads the expansion of the agency's AI capabilities and proprietary Sidekick services across Asia-Pacific, working closely with clients to develop AI-driven communications strategies and support regional growth initiatives.The Lazada Malaysia mandate underscores the increasing importance of integrated, always-on communications strategies as brands compete for consumer attention in one of Southeast Asia's fastest-growing digital commerce markets.

Zeno has announced the appointments of Matt Lackie, Lisa Sullivan and Jake Green as the agency continues to invest in its next chapter of growth. All three join from Axicom, bringing complementary leadership experience across technology, strategy, and business growth at a time when organizations are navigating an increasingly complex landscape shaped by AI, geopolitical change, economic uncertainty and accelerating technological advancement. These appointments build on Zeno's continued investment in talent and capabilities that bring clients deeper expertise, broader perspectives and more integrated counsel as communications and reputation become increasingly central to business success.Matt Lackie joins Zeno as President, International Strategy + Global Technology. Formerly Global CEO of Axicom and Chair of Burson's Global Technology Practice, Lackie will help shape and advance the agency's international strategy while leading the continued evolution of Zeno's global technology business.In this newly created role, Lackie will strengthen Zeno's ability to partner with companies and clients across every sector especially as technology has become a defining driver of growth and competitive advantage. Reporting to Global CEO Barby K. Siegel, Lackie will partner with leaders across North America, Latin America, Europe and Asia-Pacific to accelerate cross-border growth, deepen collaboration and unlock new opportunities across Zeno's global network.Widely recognized as one of the communications industry's leading innovators and strategists, Lackie has spent more than two decades helping many of the world's most influential organizations manage through transformation, build reputation, and fuel growth at the intersection of technology, business, and culture.Lackie will partner with Karyn Barr, who joined in October?as Head of Technology Communications for Zeno US, in addition to other technology leaders to strengthen and connect the agency's capabilities across AI, enterprise and consumer technology, and other rapidly evolving areas of client demand.Lisa Sullivan joins as Managing Director, Zeno West, where she will lead the continued evolution of Zeno's West Coast business, partnering with clients across communications, marketing, and innovation. An accomplished business leader with deep experience helping global brands navigate change, Sullivan has built a reputation for developing high-performing teams, cultivating enduring client partnerships, and delivering measurable business impact. Based in San Francisco, Sullivan will report to Grant Deady, President, Zeno US, and partner closely with Angela Alvarez, who is Head of Zeno Los Angeles.Jake Green joins as Executive Vice President, Strategy, further expanding Zeno's ability to connect strategy, reputation, audience intelligence, and business growth for clients faced with increasingly complex market dynamics and stakeholder expectations. Green brings deep experience helping B2B and technology companies identify opportunities for growth, differentiation, and relevance through strategy, brand positioning, channel planning, and innovation storytelling. He will report to Theresa Bertrand, Head of Strategy, Zeno US.Having successfully worked together for years, Matt, Lisa and Jake bring complementary strengths across global leadership, client strategy, business development, and operations. Their shared experience will enable them to create value quickly while building on the strong momentum already underway at Zeno.“AI, technology and business transformation are reshaping every organization, regardless of industry," said Barby K. Siegel, Global CEO of Zeno Group. "These appointments reflect our commitment to continually evolve, not by changing who we are, but by strengthening how we help clients succeed. Communications and reputation are business imperatives that shape growth and competitive advantage. Our clients need counsel that connects business strategy, marketing and communications in ways that create measurable value."Matt, Lisa and Jake bring a strong track record of helping organizations turn communications and reputation into drivers of business success, which aligns well with Zeno's focus on helping clients navigate both what's now and what's next. Above all, they embody what has always made Zeno, Zeno: ambition, curiosity, kindness, collaboration and an unwavering commitment to creating meaningful client impact."Matt, Lisa and Jake will join Zeno later this summer.Notably, these appointments build on Zeno's broader investment in leadership across the agency, including Dana Gandsman, who joined as Head of Global Health & Wellness following a distinguished career at Pfizer; Kevin Lawlor, who joined to lead Public Affairs from Washington, D.C.; Justin D'Onofrio, who leads AI & Innovation and Khushil Vaswani, MD, Zeno Singapore."I've admired Zeno for years, not just for the quality of its work, but for its culture and the way it approaches the business," said Lackie. "There is a confidence, creativity and entrepreneurial energy that encourages people to think differently, push boundaries and continually reimagine how we create value for clients. Zeno's independence, leadership model and culture give it the freedom to move with speed, invest in innovation, and structure the work to create the greatest value for clients. Lisa, Jake and I are excited to join colleagues around the world who share our passion for bold thinking and meaningful collaboration."

Primex Media Services has been appointed to manage the digital public relations mandate for Parul University, the NAAC A++ accredited multidisciplinary university based in Vadodara.As part of the mandate, Primex Media Services will facilitate the digital dissemination of the University's corporate announcements, institutional updates and media releases across leading online news platforms, strengthening the reach of its communications among key stakeholders.Commenting on the association, Pujan Shah, Head – Outreach & Public Relations, Parul University, said, "As a globally focused institution, we are committed to strengthening our digital presence and engaging with audiences across geographies. While our communication strategy continues to be driven in-house, we believe strategic collaborations play an important role in expanding the reach of our institutional communications. Primex Media Services will support us in strengthening our digital media outreach, enabling us to effectively showcase the University's academic excellence, institutional milestones, student and faculty achievements, as well as the impact of our research, innovation, industry collaborations and community initiatives to a wider audience."Speaking on the mandate, Ankur Parikh, Account Director, Primex Media Services, said, "We are delighted to partner with Parul University and support its digital public relations initiatives. Our focus will be on ensuring timely and effective dissemination of the University's announcements across relevant digital media platforms, helping enhance the visibility of its achievements and initiatives among diverse audiences."Established as a university in 2015, Parul University offers more than 450 programmes across 20 faculties and is home to students from over 75 countries. The University has been awarded NAAC A++ accreditation, the highest grade conferred on higher education institutions in India, reflecting its commitment to academic excellence, research, innovation and global engagement.Primex Media Services is an integrated public relations and strategic communications consultancy offering media relations, digital PR, corporate communications, reputation management and strategic outreach solutions across sectors including education, healthcare, infrastructure, real estate, consumer brands and corporate enterprises. The Parul University mandate further strengthens the agency's growing presence in the education sector.

Kanika Bedi has joined Nokia as Regional Communications Manager, where she will lead media relations for the company's India operations.A corporate communications and public relations professional, Bedi brings more than 16 years of experience across media relations, personal branding, executive visibility, and employee advocacy.Before joining Nokia, she worked as Corporate Communication Strategist and Employee Advocacy Trainer at PersonaKraft for nearly two years. She also provided executive coaching and advisory services through topmate.io and served as a Visiting Faculty member at Altera Institute.In her new role at Nokia, Bedi will oversee media relations for the Indian market. She will be responsible for driving the company's communications strategy, strengthening its brand reputation, and supporting the positioning of Nokia's AI powered connectivity solutions in the region.

Ariff Communications has announced a series of new client wins and partnership renewals, including a one year communications mandate from JETOUR Malaysia.As part of the appointment, the agency will support JETOUR Malaysia's communications efforts, with a focus on strengthening the automotive brand's visibility and brand awareness in the local market.The agency has also renewed its partnership with the Hong Kong Tourism Board for another two years. The renewed mandate will see Ariff Communications continue supporting the tourism board's communications efforts in Malaysia from 2026 to 2028. Over the past year, the agency has worked on media engagement, influencer collaborations and market led storytelling initiatives for the tourism board.In addition, Ariff Communications will continue its partnership with Hisense until 2027, extending its role in managing the brand's communications in Malaysia.Commenting on the developments, Aisya Hashim, Director at Ariff Communications, said, "Brands today are not only looking for visibility. They are looking for relevance, trust and communications that can move with the pace of culture."She added, "These wins and renewals mean a lot to us because they reflect both new confidence in our capabilities and the trust we have built with long term partners. Whether we are working with an automotive brand, a tourism board, an airline, a consumer technology company or an F&B brand, our role remains the same: to help brands tell stories that matter to the audiences they serve."

Singapore's Ministry of Trade and Industry (MTI) has appointed We. Communications as its public relations partner and GOVT VCCP as the lead integrated campaign agency to support Singapore's ASEAN Chairmanship in 2027, following a competitive pitch process.As part of the mandate, GOVT VCCP will lead the integrated campaign strategy, while We. Communications will oversee earned media and public relations. The two agencies have been appointed as a consortium to deliver communications across creative, content and media in support of the ASEAN Economic Community pillar.Commenting on the appointment, Daryl Ho, Managing Director, We. Communications Singapore, said, "Singapore's ASEAN Chairmanship presents an opportunity for the region's priorities and progress to resonate beyond the room, and we are grateful for MTI's trust in us to help amplify that story."He added, "This creative and communications collaboration with GOVT VCCP strengthens our ability to offer clients an integrated model that combines creative thinking with communications strategy, helping ideas move seamlessly from concept to conversation."

The Cowgirls has appointed former W Communications UK chief executive Matt Brown as its managing director and partner. The appointment marks the agency's first senior executive hire since its launch two years ago.Brown joins The Cowgirls after leaving W Communications, where he spent around 18 months. He initially joined as managing director before being promoted to UK chief executive in October last year.Prior to W Communications, Brown spent six years at Edelman, most recently serving as vice chair of brand for EMEA after holding the role of UK managing director. Earlier in his career, he was managing partner at The Brooklyn Brothers, where he worked alongside The Cowgirls' co founders Ali Alvarez and Cali Oliver.The Cowgirls was founded by former Brooklyn Brothers executives Ali Alvarez and Cali Oliver along with creative director Verity Fenner, whose career includes roles at BBH and AMV BBDO. The independent studio positions itself as a female founded creative business that brings the female perspective to brand communications.The agency has worked on projects across the UK, the US and Iceland, with clients including Action for Children and Wolf Escape Games.Announcing Brown's appointment, the agency said, "Female founded doesn't mean male excluded." It added that Brown brings the commercial expertise the studio was looking for while sharing its values and culture.Commenting on the appointment, co founder Cali Oliver said, "The Cowgirls was founded to bring the female perspective to commercial communications, to value missing perspectives, make room for new voices, and build creative work in a way that actually values its people."Bringing Matt in is part of the next phase of it. His track record is built on award winning, earned first thinking. He's also one of the kindest humans to work with."Brown said, "I've spent my career trying to find places where the work and the culture are equally worth fighting for. The Cowgirls is that, with a clarity of point of view that I find genuinely rare."Ali and Cali and I have history. I know what they're capable of. And Verity's craft is something I've admired from the outside for a long time. Having that level of creative rigour in the room changes what's possible. Part of my job is making sure the conditions stay right as the studio grows."

The Institute of Grocery Distribution (IGD) has appointed independent communications consultancy Sunny Side Up to lead communications for its Feeding Britain's Future workforce campaign following a competitive pitch.The campaign is designed to address skills shortages across the UK food and drink sector by encouraging more young people to explore careers in the industry. It aims to engage every UK secondary school by 2030, reduce the number of young people who are not in education, employment or training (NEET), and help strengthen the sector's future workforce.The account will be led by Senior Account Director Antonia Paget and Strategy Director Nick Woods. They will work closely with IGD Chief Marketing Officer Kirsty Saddler and Head of Corporate Communications Suzanne McClelland.Commenting on the appointment, Kirsty Saddler said the agency was selected for its understanding of the food industry and its ability to connect with younger audiences. She noted that while the food and drink industry employs one in eight people, it continues to face a shortage of young talent. She added that Sunny Side Up demonstrated the strategic insight and sector expertise required to support the campaign's objectives.Nick Woods, Strategy Director at Sunny Side Up, said the agency is looking forward to contributing to a campaign focused on addressing workforce shortages across the UK's food system. He said the communications strategy will focus on reaching young people, particularly those not currently in education, employment or training, through relevant voices, platforms and messaging.The appointment expands Sunny Side Up's portfolio in the food and drink sector, where it already works with brands including Pink Lady apples, Majestic Wine and Riverford Organic, alongside organisations in health, retail, sport and the charity sector.

PRAP Japan, one of Japan's leading public relations agencies, has consolidated its Southeast Asian operations by merging WILD Advertising & Marketing with affiliated companies PRAP Asia and PRAP POINTS Singapore. Following the integration, the unified business has been rebranded as PRAP & (PRAP AND Pte. Ltd.), with operations officially commencing on 1 July 2026.The newly formed company will be headquartered in Singapore and led by Managing Director Hiroaki Yamamoto. The merger is designed to accelerate the PRAP Group's growth across Southeast Asia while improving operational efficiency through the integration of resources and business functions.The new PRAP & identity reflects the company's vision of connecting businesses, markets and capabilities. According to the company, the "&" symbol represents collaboration, integration and expansion, highlighting its ambition to broaden its services beyond traditional public relations into a full spectrum of integrated marketing solutions. It also underscores the company's commitment to supporting clients' cross-border growth through long-term strategic partnerships.As part of the integration, overlapping corporate functions, including audit, legal and administration, will be streamlined to enhance efficiency and reduce operational costs. At the same time, the company will combine the specialist expertise of the three businesses across public relations, communications, creative strategy, social and digital marketing, and multilingual, multi-market execution.The strengthened organisation aims to provide clients with seamless campaign delivery across Southeast Asia, offering end-to-end marketing support from strategic planning through execution while delivering more integrated, value-added solutions.PRAP & has also unveiled a new visual identity centred around the concept of connection and collaboration. The company said the logo symbolises the intersection of ideas, people and partnerships, reflecting its belief that meaningful relationships drive creativity and business success.Looking ahead, PRAP & plans to leverage the combined strengths of its legacy businesses to expand its advertising, experiential marketing and public relations capabilities across Singapore and the wider Southeast Asian market. The company also reaffirmed its commitment to working closely with clients and stakeholders to address business and societal challenges while creating long-term value.

HP has appointed Dirk Lewis as India Market Communications Lead, where he will lead the company's communications strategy for the India market.Lewis shared the update through a LinkedIn post, outlining his responsibilities, which include corporate and product communications, thought leadership, media relations, content development, and localising HP's global narratives, campaigns and activations for India."The remit is a wide one: HP's overall communications strategy for the India market, thought leadership through corporate and product storytelling, media, content, and localising HP's global narratives, campaigns and activations," Lewis wrote in his post.He joins HP after a four month sabbatical and brings over two decades of experience in corporate communications, public relations, reputation management and brand storytelling across the technology, consulting and digital sectors.Before joining HP, Lewis served as Director, Corporate Communications, Online Reputation Management and Sustainability at Tata Digital for over four years. During his tenure, he worked on the launch of Tata Neu and led communications across Tata Digital's portfolio, while also overseeing sustainability communications and online reputation management.Earlier in his career, Lewis held communications leadership roles at MSL India, where he worked with technology clients including AWS and Capgemini Engineering, and at Wipro in global communications. He was also the first Public Relations Manager for Gartner across India and the Middle East.His professional journey also includes roles at FleishmanHillard, Text100, Vaishnavi Corporate Communications, Genesis BCW and Hanmer MS&L, with experience spanning corporate communications, crisis management, executive positioning and integrated communications strategy.

Access Communications has been appointed the public relations agency for DETERMINANT in Singapore, as the premium menswear brand looks to strengthen its presence in the market through strategic communications and brand storytelling.Under the mandate, Access Communications will lead public relations efforts for DETERMINANT in Singapore, focusing on enhancing brand awareness and communicating the company's technology-driven approach to functional menswear.Founded in Hong Kong by textile and apparel manufacturer Esquel Group, DETERMINANT has built its reputation around performance-driven menswear designed for modern professionals. The brand combines proprietary fabric technologies with minimalist design principles, offering products that address everyday challenges such as wrinkles, perspiration, odour and garment durability.DETERMINANT made its Singapore debut in 2025 with a pop-up at Takashimaya before expanding its retail footprint with its first standalone Southeast Asian store at Plaza Singapura. The brand is known for its signature dress shirts available in 61 size combinations and its use of patented textile technologies across its product portfolio.The appointment comes as DETERMINANT continues to grow its regional presence in Southeast Asia. Beyond apparel, the brand positions itself around helping professionals simplify their wardrobes through functional and sustainable product innovations tailored to contemporary work-life needs.For Access Communications, the partnership adds another consumer lifestyle brand to its client portfolio in Singapore. The agency will be responsible for driving strategic storytelling initiatives designed to deepen consumer engagement and strengthen DETERMINANT's positioning in the premium menswear segment.

Vantage Data Centers, a Denver-based provider of hyperscale data center campuses, has appointed Ed Harnaga as chief marketing and communications officer. Reporting to Jeff Tench, executive vice president, Harnaga will lead Vantage’s global marketing and communications organization, with responsibility for brand strategy, corporate reputation, public relations, executive communications and regional marketing across North America, EMEA and Asia Pacific.Harnaga joins Vantage at a pivotal moment as global demand for AI and cloud infrastructure continues to accelerate and customers increasingly require trusted partners capable of delivering capacity at speed and scale. In this role, he will work closely with Vantage’s sales, public policy, sustainability, product and executive leadership teams to strengthen the company’s market position, support customer growth and advance its global brand.“Ed brings the strategic perspective, leadership experience and communications expertise needed to help shape Vantage’s next phase of growth,” said Tench. “He has a proven track record of building world-class brands, advising executive teams and strengthening corporate reputation at global organizations. His leadership will be instrumental as we continue to scale our platform and deepen our role as a trusted infrastructure partner for the world’s leading AI and cloud companies.”Harnaga joins Vantage from Pfizer, where he most recently served as senior vice president and chief communications officer, leading the company’s global communications organization across corporate reputation, media relations, executive communications, digital and social media, branding and stakeholder engagement. During his tenure, he led Pfizer’s first corporate rebrand in more than 75 years, directed global communications throughout the company’s historic COVID-19 response and helped reposition Pfizer as one of the world’s leading science-driven organizations.Previously, Harnaga held senior leadership roles at FTI Consulting and Ruder Finn, advising Fortune 500 companies on corporate reputation, executive communications, public affairs and brand strategy. Across more than 30 years, he has counseled executives through business transformations, corporate transactions, public policy matters and high-profile communications challenges across the healthcare, technology and consumer sectors.“Vantage is helping power the next era of AI and cloud innovation, and I’m thrilled to join the company at such an important moment,” said Harnaga. “Vantage has earned a strong reputation for operational excellence, customer partnerships and responsible growth. I look forward to working with the team to strengthen our global brand and tell the stories of the customers, people and innovations driving the company forward, as well as the positive impact Vantage is making in the communities where it operates.”

As Chief Communications Officer at JCBL Group, Kimmy Babbar is shaping the narrative of one of India's diversified manufacturing conglomerates spanning mobility, defence, railways and engineering. Drawing on over a decade of agency leadership and her experience in integrated marketing communications, she believes corporate communications today is as much about building trust and purpose as it is about visibility. In this interview, Babbar discusses the shift from agency to in-house leadership, AI's role in communications, employer branding, and why Indian manufacturing brands should embrace their roots while competing globally.After spending 12 years leading an integrated marketing agency and then moving in-house at JCBL Group, what has been the biggest shift in your approach to corporate communications and brand building?The shift has been both challenging and incredibly rewarding. At the agency, I was largely working with consumer brands where the focus was on products, campaigns, and customer acquisition. At JCBL Group, the responsibility is much larger. I am helping shape the identity of a diversified corporate group with businesses spanning mobility, defence, manufacturing, railways, and several other sectors.I've also witnessed the evolution of marketing itself. We moved from clearly defined ATL and BTL strategies to a far more integrated, through-the-line (TTL) approach, where digital has become the thread connecting every touchpoint. The channels have changed, audiences have changed, and communication today is far more immediate and interactive.The biggest difference, however, is this: marketing here isn't about selling a product. It's about telling the story of an organisation, its purpose, and the impact it creates. That shift has completely changed the way I think about brand building.JCBL Group operates across diverse industries, from mobility and defence to manufacturing. How do you create a unified brand narrative while ensuring each business retains its own distinct identity?The businesses may be different, but the purpose is the same. Across JCBL Group, we're solving complex problems through engineering and manufacturing, and ultimately making a meaningful impact on people's lives.Each company has its own identity and its own audience. A defence solution that supports our armed forces tells a very different story from a metro project that moves millions of commuters every day, or a motorhome that enables people to travel differently. As a communications team, our role is to tell those individual stories while connecting them to a larger narrative.That's where the Group brand comes alive. Every business has its own voice, but together they reflect one shared purpose and one shared vision.Artificial intelligence is rapidly transforming communications, marketing and reputation management. How is JCBL Group integrating AI into its communications strategy, and where do you believe human creativity remains irreplaceable?We have been utilizing AI in our operations within the JCBL Group for some time now. The communications teams leverage AI and automation to ensure efficiency, effectiveness, and better workflow. At the same time, we encourage all our team members to get acquainted with the latest developments related to AI.And yet, we are a people-first company. We view AI as a technology that complements humans rather than substitutes them.There are three things that cannot be substituted by any technology and AI included: judgment, empathy, and human understanding. Great stories do not originate in prompts; they originate in human experience and emotions.Employer branding has become a critical business priority, particularly in manufacturing and engineering sectors. What strategies have worked best for JCBL Group in attracting and retaining talent through communications?Our employer branding starts with who we are as an organisation. JCBL Group has always been a people-first company, and our communication simply reflects that reality.As a communications team, we try to make the organisation transparent. We showcase our people, our workplace culture, learning opportunities, leadership development, employee wellbeing, and the everyday moments that define life at JCBL Group.Employer branding isn't about claiming to be a great place to work; it's about giving people enough reasons to believe it. Our role is simply to tell those stories honestly. When employees genuinely enjoy where they work and feel valued, that becomes the strongest message any organisation can communicate.You have consistently championed integrated marketing communications. In an era where audiences are spread across digital, social, traditional media and influencers, how do you measure the success of a truly integrated campaign beyond conventional metrics?Coming from an agency background, I understand the importance of numbers. Reach, engagement, impressions and conversions will always matter.But corporate communications operate a little differently. For us, success isn't measured only by campaign performance. It's measured by whether people understand who we are, whether they trust us more than they did before, and whether the story stays with them long after the campaign ends.An integrated campaign should create consistency across every touchpoint. If it strengthens the brand's reputation and deepens stakeholder trust, that's success in its truest sense.Looking ahead, what do you see as the biggest communications challenge for Indian manufacturing brands seeking to compete globally, and what role should corporate communications leaders play in shaping business growth?One of the biggest challenges is how Indian manufacturing brands position themselves on the global stage. For years, I've seen companies struggle with a simple question: should they present themselves as an Indian brand or as a global brand?I don't think those two ideas are mutually exclusive. At JCBL Group, we've always been proud of our roots. We believe in 'Making in India for the World.' Our engineering, innovation and manufacturing capabilities have been built here, and that's a strength, not something to hide.Corporate communications have a bigger role today than ever before. It's not just about building visibility; it's about shaping perception, building trust, and giving global audiences confidence in what Indian manufacturing is capable of. That's how communication becomes a driver of business growth, not just a support function.

Amy Capuano has commenced her new role as Head of Strategic Communications at Universities Australia, bringing more than two decades of experience spanning journalism, government communications, speechwriting and higher education public affairs.Capuano joins the peak body representing Australia's 39 universities after serving for two-and-a-half years at The Australian National University (ANU), most recently as Head of Public Affairs. At ANU, she led strategic communications initiatives and played a key role in translating complex policy and research issues into accessible public narratives.Before joining ANU, Capuano spent five years at Australia's Department of the Prime Minister and Cabinet as a speechwriter, drafting speeches, opinion pieces and ministerial communications for three Prime Ministers, the Foreign Minister and the Education Minister.She began her career in journalism, spending around 15 years across some of the world's leading news organisations, including SBS Australia, the ABC and CNN in Hong Kong and London. Her journalism background has informed a career focused on communicating complex public policy issues across government, academia and the media.Capuano is also a recipient of a Churchill Fellowship, awarded in 2023 to study the global decline of trust in democracy. As part of the fellowship, she travelled to the United States, the United Kingdom and Finland to examine how democratic institutions can strengthen public trust and engagement. Her writing has appeared in publications including The Interpreter at the Lowy Institute and E-International Relations.At Universities Australia, Capuano takes on a senior leadership role responsible for shaping the organisation's strategic communications agenda. Reporting directly to the Chief Executive Officer, the position oversees media, campaigns, digital communications, events and stakeholder engagement while supporting the organisation's advocacy efforts on issues affecting Australia's higher education sector.Her appointment comes at a pivotal time for Australian universities as the sector responds to reforms stemming from the Australian Universities Accord, changing international education policies and growing debates around research, skills development and workforce needs. Universities Australia has been increasingly active in shaping public and policy discussions around the future of higher education and its contribution to Australia's economic and social development.

Polycab India Limited has appointed Neha Shinde as Head of Corporate Communications & PR.Shinde announced her appointment through a LinkedIn post, marking her return to the company after serving as Lead Corporate Communications & PR at Epsilon Carbon Pvt. Ltd. and Epsilon Advanced Materials Pvt. Ltd.In her new role, she will lead the company's corporate communications and public relations, with a focus on reputation management, strategic communications, and brand storytelling.Sharing the news, Shinde wrote, "I'm happy to share that I've joined Polycab India Limited as Head – Corporate Communications & PR. In this role, I'll lead corporate communications, public relations, driving reputation, strategic communications, and brand storytelling."Prior to rejoining Polycab, Shinde spent over two years at Epsilon Carbon and Epsilon Advanced Materials, where she led corporate communications and PR across India, the United States, Finland, and Germany. During her tenure, she was recognised as the Best Performer in Q2 2025.This marks Shinde's second stint at Polycab. She previously served the company for nearly three years, first as Manager, PR & Corporate Communication and later as Senior Manager, PR & Corporate Communication, between May 2021 and April 2024.

Abhilasha Gupta has joined Vedanta Group as Head of External Communications.She announced the development through a LinkedIn post, stating that she is looking forward to shaping the company's external narrative across its portfolio of businesses following the completion of one of India's largest corporate demergers.Sharing her thoughts on the new role, Gupta said that the opportunity comes at a time when the energy and minerals sector is witnessing significant change, driven by increasing focus on resource security, sustainability and the energy transition.Prior to joining Vedanta Group, Gupta served as Global Head of Corporate Communications & Public Affairs at Tech Mahindra, where she spent more than eight years. Before that, she was associated with The PRactice as PR & Business Development Manager for the Technology Vertical.Earlier in her career, she worked as Senior Executive, Corporate Communications at HCL Technologies, handling corporate and strategic communications. She has also volunteered as a teacher with Make A Difference.

Omnicom Public Relations (OPR) has appointed Amanda Berenstein as President of OPR Mexico, marking a significant leadership transition in one of the group's key Latin American markets. The appointment comes alongside the departure of Karen Ovseyevitz and Sandra Kleinburg, the longtime Porter Novelli leaders who spent more than three decades building the agency's presence across Mexico and Latin America.Berenstein joins OPR from Weber Shandwick, where she most recently served as CEO of Weber Shandwick Mexico while also overseeing Golin and Current Global's operations in the country. She was instrumental in launching Weber Shandwick's Mexico office in 2015 and assumed broader leadership responsibilities across the three agencies in 2021.Her appointment forms part of Omnicom Public Relations' broader regional restructuring following Omnicom's acquisition of Interpublic. The communications group is implementing a new operating model that establishes regional and country leadership teams across select markets outside the US and UK, aimed at delivering greater collaboration across agency brands and more integrated client services."Mexico is a strategically important market for Omnicom Public Relations, and we are confident in our business and the opportunities ahead," said Chris Foster, CEO of Omnicom Public Relations. "Amanda is the right leader for this next chapter. She will deepen client partnerships, strengthen collaboration across our agency brands and further enhance the seamless, integrated experience clients expect."The leadership announcement follows a series of structural changes across the OPR portfolio. Earlier this year, the company placed Porter Novelli under FleishmanHillard's leadership as part of its post-acquisition integration strategy. The move was announced alongside plans to combine Ketchum and Golin, signalling a significant reshaping of Omnicom's global communications businesses.The transition also brings to a close an era for Porter Novelli in Latin America. Ovseyevitz and Kleinburg founded a communications consultancy in Mexico City in 1993 that was subsequently acquired by Porter Novelli. They remained with the organisation, playing a pivotal role in transforming the business into one of Latin America's leading communications networks.Ovseyevitz was named Regional Director for Latin America in 2007 before becoming President of Porter Novelli Latin America in 2013. Under her leadership, the agency expanded its regional footprint and established a reputation for delivering award-winning client work while fostering a strong workplace culture. Together with Kleinburg, she helped position Porter Novelli as one of Omnicom's most successful and consistent PR businesses in the region.Foster credited the outgoing leaders with building an exceptional business and strengthening the agency's standing in the Mexican market."I want to thank Karen and Sandra for their leadership, partnership and many contributions over the years," Foster said. "We wish them both every success in the future."Berenstein's appointment follows OPR's recent announcement of its new regional leadership team, which includes Joanne Wong as CEO of OPR Asia-Pacific, Hugh Taggart as CEO of OPR EMEA, and Greg Power as CEO of OPR Canada.Separately, Weber Shandwick has announced three senior leadership appointments ahead of Karen Pugliese's succession as CEO in September. Joy Farber Kolo has been named Chief Innovation and Integration Officer, Michael Wehman will serve as US President, and Mike Rosich will expand his role as President of Weber Shandwick New York while continuing as CEO of Current Global and dna.(Image: webershandwick)

Laura Hill has joined Aware Super as Head of External Affairs, bringing more than two decades of experience spanning corporate affairs, strategic communications, stakeholder engagement and public policy across Australia.Hill joins one of Australia's largest superannuation funds after spending five years in agency leadership roles, most recently serving as Managing Partner – Engagement and Regions at FleishmanHillard Australia, where she advised organisations across corporate reputation, stakeholder management and strategic communications.Her appointment comes as Aware Super continues to expand its capabilities across member engagement, advocacy and external affairs. The fund manages more than A$250 billion in assets on behalf of around 1.3 million members and has been strengthening its leadership team amid significant growth initiatives across investment, retirement and member services.Before joining FleishmanHillard, Hill held senior communications and engagement positions across the not-for-profit, banking and financial services, automotive and government sectors. Her career has been defined by leading complex stakeholder engagement programmes and building reputation strategies for organisations navigating periods of transformation.At FleishmanHillard Australia, Hill was part of the agency's senior leadership team, overseeing engagement and regional communications mandates. The global communications firm works across sectors including consumer brands, technology, healthcare, government and financial services.Aware Super has been actively investing in leadership and organisational capabilities in recent years as it scales its operations both domestically and internationally. Under Chief Executive Officer Deanne Stewart, the fund has pursued a strategy centred on member outcomes, responsible investing and retirement solutions, alongside expanding its international investment footprint.Hill's move reflects the growing importance of external affairs functions within Australia's superannuation sector, where regulatory developments, member expectations and stakeholder engagement have become increasingly critical.