Global marketing and communications agency TEAM LEWIS has announced two senior leadership appointments aimed at strengthening its operations in Malaysia and expanding its integrated client and AI capabilities across the Asia-Pacific region.Daniel Wong has joined the agency as Director, Malaysia, where he will oversee the country's strategic direction, commercial growth and operational performance. Reporting to Keso Kendall, Senior Vice President, Wong will lead efforts to deepen client relationships, strengthen the agency's market presence and further enhance its integrated communications offering.Wong joins TEAM LEWIS from DNA Creative Communications, bringing extensive experience in communications and agency leadership."We are thrilled to welcome Daniel to head our operations in Malaysia," Kendall said. "His industry expertise and commitment to developing talent make him a valuable addition as we continue investing in and growing our business in the Malaysian market."Commenting on his appointment, Wong said he aims to build on the agency's existing strengths by investing in its people, sharpening capabilities and delivering stronger outcomes for clients."My focus is to build a high-performing operation that raises the standard of our work while creating greater opportunities for both our team and clients. I'm excited to help drive the next phase of growth for TEAM LEWIS Malaysia," he said.In a separate leadership move, Ann Chong has been promoted to the newly expanded role of Managing Director, AI & Client Solutions, APAC. Based in Malaysia, she will lead the agency's client solutions strategy while overseeing the regional rollout of AI-driven services, including Sidekick, TEAM LEWIS' proprietary AI platform.Chong will report to Fairil Yeo, Executive Vice President, AI & Growth, as she assumes responsibility for accelerating the agency's AI integration and client innovation initiatives across the Asia-Pacific region.The appointments underscore TEAM LEWIS' continued investment in the Malaysian market while reinforcing its broader regional strategy to expand AI-powered communications capabilities and integrated marketing services.

Global marketing agency TEAM LEWIS has announced the appointment of Fairil Yeo as Executive Vice President, AI and Growth, in a new global role.Fairil will form a key part of the agency’s global strategy to accelerate growth through the strategic application of artificial intelligence, innovation, and modern marketing capabilities. Working closely with leaders and specialists across the global business, he will focus on expanding AI-enabled services and solutions, strengthening strategic partnerships, and helping clients unlock measurable business value through the convergence of technology, creativity, data, and communications.Fairil’s remit will centre on three priorities: accelerating AI-enabled revenue growth across the agency, helping clients navigate and capitalise on opportunities created by artificial intelligence, and scaling AI adoption, capability development, and innovation across TEAM LEWIS globally.This is a boomerang role for Fairil, who previously worked at TEAM LEWIS for 7 years, between 2016 and 2023, including leading the region as Senior Vice President, APAC. He most recently held roles at Accenture Song and Mastercard and brings more than two decades of experience spanning consulting, marketing transformation, digital acceleration, customer engagement, and growth strategies. Having worked with leading organizations across Asia-Pacific, he excels at modernising capabilities to unlock growth, and deliver measurable commercial outcomes through technology, data, and innovation.Commenting on his appointment, Fairil said: “AI continues to create one of the most significant shifts our industry has seen in decades. The opportunity isn’t simply in the adoption of new technology, but to fundamentally rethink how we create value for clients, empower our people, and drive growth.At TEAM LEWIS, we see AI not as a feature, but as a fundamental operating advantage. AI should not sit on the sidelines as a specialist capability. It should be embedded into how we think, create, collaborate, and grow.I’m excited to work alongside our talented leaders and specialists around the world to help clients unlock new opportunities and shape the future of growth through the combination of human imagination and machine intelligence.”Chief Operating Officer, Yvonne van Bokhoven, shared “We are delighted to welcome Fairil back to TEAM LEWIS in this new global role. His track record in client leadership, combined with deep experience across consulting and innovation, makes him uniquely positioned to help accelerate our AI ambitions worldwide.AI is reshaping how brands compete. Fairil will play a crucial role in scaling our AI-enabled services offering to deliver measurable value for our clients.”

Global marketing agency TEAM LEWIS has unveiled a new Singapore office at Orchard Gateway @ Emerald as it ramps up investment in creative production and expands into specialist sectors including defence, energy and healthcare.The new workspace, spread across approximately 6,000 sq ft on the seventh floor of the building, features a dedicated creative studio equipped with a 5.4m x 2.8m LED wall. The facility marks TEAM LEWIS’ second studio investment in the region after the launch of a similar setup in Kuala Lumpur.The Singapore office will also house the agency’s Pacific Creative Hub, a regional production unit focused on creative design, UI/UX, website development and video production for TEAM LEWIS’ international client portfolio.The expansion forms part of the agency’s wider strategy to strengthen its creative and AI-led campaign capabilities. TEAM LEWIS said its global studio network supports a “follow-the-sun” operating model, enabling teams across markets and time zones to collaborate in real time.The office includes additional meeting spaces and expansion capacity to support future hiring plans as the agency scales its regional operations.TEAM LEWIS has operated in Singapore for more than a decade, providing services across research and analytics, PR, creative, social media, digital marketing, corporate communications and crisis management. Its Singapore client portfolio includes Audi Singapore, CapitaLand, Pizza Hut and Sport Singapore.“This new Singapore office is a major step forward for our team and clients. With a purpose-built creative studio, we can collaborate faster, produce at a higher level, and bring integrated ideas to life under one roof,” said Pamela Tor Das.She added that the agency is continuing to deepen investments in Indonesia amid growing demand in the market, while also broadening its specialist vertical expertise and expanding talent capabilities.Meanwhile, Keso Kendall said the new office reflects the agency’s vision for modern communications in the Asia-Pacific region.“As we open the doors to our new Singapore office, we’re making a clear statement about the future we’re building in APAC. This space is designed for the way modern communications works — fast, visual, content-led and always-on,” Kendall said.The Singapore expansion comes as TEAM LEWIS accelerates its regional growth strategy. Earlier this year, the agency opened a representative office in Jakarta, extending its Asia-Pacific presence to six markets.The Indonesia operation complements TEAM LEWIS’ existing offices in Kuala Lumpur, Hong Kong, Beijing and Sydney, alongside its regional headquarters in Singapore. The Jakarta team is expected to focus on sectors including sustainability and energy, enterprise technology, consumer technology and food security.

Malaysia Airports will continue its collaboration with TEAM LEWIS, tasking the agency with leading public relations and social media for its commercial services. This renewed partnership aims to enhance the retail experience for travellers at Malaysian airports.TEAM LEWIS's responsibilities will encompass integrated PR, digital storytelling, and event support, all designed to highlight the dynamic and valuable retail offerings within the airports.This ongoing collaboration underscores TEAM LEWIS's position as a reliable communications partner, helping to craft narratives that support Malaysia Airports' goal of connecting people, places, and opportunities.Ann Chong, Managing Director of TEAM LEWIS Malaysia, stated, "This renewed partnership signifies a shared dedication to progress, building trust, and developing relevant stories that improve perception and drive growth. As Malaysia Airports anticipates increased tourist arrivals for Visit Malaysia Year 2026, we are proud to offer the energy, insights, and assurance needed for them to excel, particularly within the constantly changing retail environment. Together, we are not just supporting a brand but a national symbol of pride and connectivity."This continued partnership demonstrates Malaysia Airports' confidence in TEAM LEWIS's strategic approach and creative implementation, further solidifying the agency's significance in Malaysia's communications sector.(Image by Jan Va?íek from Pixabay)

TEAM LEWIS has appointed Pravin Nair as their new Senior Campaign Manager, stationed in Singapore. Nair transitions to TEAM LEWIS from Helix / Navigate PR, where he served as an Account Manager. His extensive background in public relations spans various sectors, including government, B2B, maritime/shipping, and corporate industries.During his tenure at Helix, Pravin managed public relations efforts for clients in the maritime and B2B insurance sectors. His earlier professional experiences also include working with government and corporate clients. Nair holds a degree in Media Studies and Public Relations from Murdoch University.

Sarah Ogden, the Managing Director of Team Lewis in the UK, has departed from the company after a tenure of almost three years. Ogden assumed the role in August 2021, overseeing the agency's largest global office. Prior to her time at Team Lewis, she dedicated 12 years to Three Monkeys, which subsequently became Three Monkeys Zeno following its acquisition in 2016, later rebranded as Zeno London, where she served as the Head of Corporate and Brand Communications.In the wake of Ogden's departure, Team Lewis has appointed Alicia Solanki, a former leader at Ketchum, as its new Senior Vice President for the EMEA region. Solanki expressed well wishes for Ogden's future endeavors, stating that her departure from the business was by mutual agreement. During the interim period until a replacement is named, the leadership responsibilities for the London office will be assumed by the UK leadership team.Ogden's future plans remain undisclosed at this time. Noteworthy clients under Team Lewis' purview include Google, Palo Alto Networks, Skyscanner, and Schneider Electric.