PRCA Mena, the regional arm of the world’s largest public relations and communications association, has included Media Mantra Consulting Mena to its growing membership base.Founded in 2012 in India, Media Mantra is an integrated communications agency with a strong legacy in brand transformation and reputation management. With the launch of Media Mantra Consulting Mena, the agency marks its global expansion with its first international office in Dubai, bringing its expertise from India to the region.Conrad Egbert, Head of PRCA Mena, said: “We are pleased to welcome Media Mantra Consulting Mena to the PRCA Mena family. Its addition reflects the continued growth and diversity of the PR and communications industry in the region.”Udit Pathak, Founder of Media Mantra, added: "PRCA Mena is the leading voice for PR and communication in the region, setting high industry standards and fostering collaboration. Being part of this network is an important step for us as we expand into Mena."According to the Holmes Report, Media Mantra has been recognized among the fast-growing firms, ranking as the third-fastest growing PR agency in AMEA and among the top 10 fastest-growing PR firms worldwide.

Media Mantra Group (MM Group), one of India's leading independent PR and integrated communications conglomerates, has announced the opening of its first international office in Dubai.This strategic expansion into the Middle East and North Africa (MENA) region marks a pivotal step in MM Group's journey to broaden its global reach and offer cutting-edge communication services to a diverse clientele.Over the past decade, Media Mantra Group has emerged as a powerhouse in India's competitive PR industry. Headquartered in Gurugram, with additional offices in Bangalore and Mumbai, the company boasts a team of 150 talented professionals. The Dubai office not only represents a new chapter for MM Group but also aligns with its goal of meeting the growing demand for sophisticated communication solutions in the MENA region.Commenting on the expansion, Udit Pathak, Founder Director of Media Mantra Group, said: "Expanding into Dubai is a significant moment for the Media Mantra Group. For over a decade, we’ve pushed the boundaries of strategic communications in India, and now we’re ready to bring that expertise to this part of the world. I'm confident that this new chapter will enable us to foster even stronger relationships with global clients and partners. It’s a proud step forward for our team, and we look forward to doing path-breaking work in the MENA region."Dubai's dynamic business environment and its role as a global hub for trade, media, and commerce made it the ideal location for MM Group’s first overseas office. The Dubai branch will serve as a central hub for businesses across the MENA region, offering bespoke public relations, media relations, and integrated communications services tailored to regional needs.Pooja Pathak, Founder Director of Media Mantra Group, added: "The decision to establish a presence in Dubai comes from our desire to strengthen the services we provide to clients, especially those with a global outlook. As an organisation, we’ve always placed a premium on understanding cultural nuances and market dynamics, and this new office allows us to do that on a broader scale. We look forward to offering our unique blend of creative and data-driven communications to clients in this exciting market."This international expansion comes on the heels of several accolades for Media Mantra Group. The company was recently ranked as the third-fastest growing PR agency in AMEA (Asia Pacific, Middle East, and Africa) by PRovoke Media’s Global PR Agency Rankings 2024, and it previously earned the title of the second-fastest growing PR firm in the Asia Pacific and ninth-fastest globally.As MM Group continues to expand its global footprint, it remains committed to leveraging its communication expertise to foster meaningful connections and drive positive social impact. The Dubai office will play a key role in advancing the company’s vision of becoming a global leader in the PR and communications industry, underpinned by its ethos of ABCs (Aggressive, Bold & Credible).

Udit Pathak, Founder Director , Media Mantra Group - India's leading independent PR and integrated communications conglomerate, announces the launch of his much-anticipated podcast series, 'Pure Reality With Udit'. With an unwavering commitment to authenticity, the video podcast series delves into the untold narratives of entrepreneurship, spotlighting the trials, tribulations, and triumphs of industry leaders in their pursuit of success. Officially launched on YouTube, Instagram, 'Pure Reality With Udit' aims to provide listeners with an intimate glimpse into the behind-the-scenes struggles encountered by entrepreneurs across various industries. By sharing these powerful narratives, the podcast promises to offer invaluable insights and inspiration to aspiring business leaders navigating their own entrepreneurial journeys. The episodes are also available on Spotify, Amazon Music, and Apple Music. Reflecting on his own journey and success, Mr. Udit Pathak, Founder Director of Media Mantra Group, said, "Success is often portrayed as a glamorous destination, but the road to get there is rarely discussed. Having started working at the tender age of 16, I understand first-hand the challenges and obstacles that entrepreneurs encounter along the way. While everyone knows me as a successful entrepreneur, few are aware of the hardships and sacrifices that paved the way for my achievements. With this podcast, I want to give back to the community by shedding light on the realities of entrepreneurship and empowering others to persevere in the face of adversity."The podcast will feature candid conversations with accomplished entrepreneurs from various industries who will share their personal accounts of overcoming adversity, making tough decisions, and persevering through setbacks. By offering a raw and authentic perspective, 'Pure Reality With Udit' aims to demystify the entrepreneurial experience and provide valuable insights for those embarking on their own business ventures.Excited about her association with the series, the show’s Co-Host,  Ms. Mamtaa. Dhingra, Founder, Lateral Sutraa and Award Winning Podcaster of Unbound with Mamtaa, added,” This is a golden-era of content creation and India with its 57.6 million monthly listeners is already the third-largest podcast listening market in the world. This is my third podcast series in less than two-years and I am thrilled at the sheer promise of the series ‘Pure Reality With Udit’. Udit with his sharp business acumen and an inherent curious nature brings to the show a refreshing approach as he digs insights from the realstories and lessons of those who have navigated familiar territories and negated challenges. This series is a much-needed initiative to sheds light on the authentic stories of entrepreneurial grit and perseverance. For me personally this is a true extension and growth of my podcasting journey. "With its compelling storytelling and emphasis on authenticity, 'Pure Reality With Udit' is poised to become a must-listen for aspiring entrepreneurs, business students, and anyone seeking inspiration from the trials and triumphs of those who have walked the path before them.

Media Mantra, India’s leading independent PR and integrated communications firm, is set to embark on a transformative journey with a strategic workforce expansion initiative that will witness the addition of 100+ new employees. This expansion will allow the company to meet growing demand from clients and solidify its position as a leading PR and communications provider in India.Media Mantra, founded in 2012, has experienced tremendous growth over the past decade while maintaining its commitment to providing top-tier strategic communications counsel. The company, headquartered in Gurugram with additional offices in Bangalore and Mumbai, currently employs over 150 PR and communications professionals. And the latest announcement, poised to augment its existing workforce by over 100 professionals, is aimed at bolstering capabilities, contributing to sustained growth, and achieving strategic objectives.Udit Pathak, Founder and Director of Media Mantra Group, underscores the significance of this move, stating, “Over the past few years, we have significantly expanded our capabilities to offer fully integrated communications solutions beyond traditional public relations practices. And our expansion is a reflection of our commitment to delivering unparalleled services to our diverse clientele. It aligns with our vision of being at the forefront of innovation in PR and integrated communications. It will also strengthen our integrated capabilities, making us the ideal partner to help companies and brands shape opinions and experiences in the modern world.”Pooja Pathak, Founder and Director of Media Mantra Group, emphasised on the broader impact on the firm’s reputation and client satisfaction, saying, “Our people are everything at Media Mantra. We owe our success to our fantastic team, and we are thrilled to be growing that team substantially this year. This strategic expansion is not merely an addition to our workforce; it's a reinforcement of our commitment to excellence. These new hires will allow us to take our services to the next level and continue pioneering new communications techniques to drive real results for our clients, elevating their confidence and trust.”The 100+ new hires will include positions at all levels across departments ranging from account management, content creation, media relations, creative services, etc. Media Mantra is seeking top talent from India’s best PR, communications and journalism programmes to fill these roles.The strategic vision extends beyond numerical growth, as highlighted by Rekha Gehani, People and Culture Leader at Media Mantra. “With this expansion, we are gearing up for the next chapter of our journey. Our emphasis is not just on numbers but on cultivating a workplace culture that fosters creativity, innovation, and collaboration. We believe that investing in our people is an investment in our continued success. We aim to leverage our experience and expertise to enhance our position as counsellors and collaborators to India’s biggest brands and organisations,” she said.As Media Mantra gears up for this ambitious expansion, it reiterates its commitment to innovation, client satisfaction, and industry leadership.