Global communications network IPREX has appointed Nicole Reaney as its new Asia Pacific President, marking the latest in a series of leadership changes across the organisation's global board.Reaney succeeds Anu Gupta of APRW, who has led the Asia Pacific region since January 2024 and became the first communications executive from Singapore to join the IPREX Global Board. The appointment was announced following IPREX's annual global conference in Singapore in May 2026 and comes alongside broader governance changes across the network. Heidi Otway, founder of SalterMitchell PR in the US, has assumed the role of Global President, while David Rudd of Rudd Resources has been named Americas Regional President. Reaney will continue as CEO of InsideOut PR, the Sydney-based agency she founded in 2005, while taking on responsibility for strengthening collaboration, visibility and business development opportunities across the Asia Pacific region. InsideOut PR has been part of the IPREX network for more than a decade and works across sectors including consumer, corporate, technology, finance, travel and lifestyle communications. "I'm thrilled to take on this role and help strengthen APAC region's visibility on a global front," Reaney said following the announcement. Her appointment comes at a time of expansion for IPREX, which has been growing its international footprint through new agency partnerships across Europe, North America and Asia-Pacific. The network now comprises more than 1,100 communications professionals operating across more than 100 markets worldwide, providing clients with local expertise backed by international reach.(Source: telummedia)

Sydney-based PR agency InsideOut PR has announced its latest client partnership with Australian comedian Kurt Sterling. The collaboration aims to promote Sterling's upcoming solo show, 'Corporate Chronicles,' and bolster his presence within the entertainment and comedy industry.InsideOut PR, known for its dynamic approach and robust network, will employ a strategic communications plan to enhance Sterling's visibility. This will include media publicity, influencer collaborations, and strategic partnerships to position Sterling prominently in the comedy scene.Nicole Reaney, (pictured), Director of InsideOut PR, said: "We are excited to work with a talent such as Kurt Sterling and to catalyse his journey in the Australian and global entertainment industry."Set up in 2005, InsideOut PR is a full-service agency with 110 offices worldwide. The agency is partner of global communications group IPREX.

Sydney-based public relations agency InsideOut PR has secured the Australian account for Simon-Kucher Partners, a global consulting firm specializing in pricing and strategy, following a competitive pitch process.InsideOut PR, known for its expertise in both B2B and consumer communication, will develop and execute strategic PR campaigns designed to raise Simon-Kucher's profile and impact within the Australian market. This will involve targeted media relations, influencer engagement, and strategic content creation to showcase Simon-Kucher's thought leadership and expertise in pricing strategy.InsideOut PR CEO Nicole Reaney said: "We are thrilled to kick-start this journey with Simon-Kucher. Our goal is to forge strong partnerships with their teams amplifying their presence through targeted media exposure and strategic connections. We are committed to driving their vision forward and catalysing unstoppable growth." Simon-Kucher's arrival comes at a time of significant growth for the Australian pricing strategy consulting market. With InsideOut PR's expertise in navigating the Australian media landscape and Simon-Kucher's global reputation for pricing strategy, this partnership is well-positioned to help Simon-Kucher establish itself as a leading player in the Australian market.