https://theprpost.com/post/10918/

Value 360 Communications, Vivek Anchalia to launch AI-powered creative?ástudio

Value 360 Communications Limited, one of India?ÇÖs leading integrated communications and brand-building firms, today announced its foray into AI-powered content creation through a strategic collaboration with acclaimed filmmaker and AI innovator Vivek Anchalia. This announcement comes at a pivotal moment as Value 360 prepares to file its Draft Red Herring Prospectus (DRHP) this month, in line with its proposed public listing on the SME Exchange.The AI-powered creative studio ?Çö currently under formation ?Çö will combine cutting-edge generative AI technologies with domain expertise in storytelling, brand strategy, and scalable content production. The venture is designed to offer brands, marketers, and content creators a next-generation solution for high-volume, highly personalized, and cost-efficient campaign production across digital and traditional channels."This new AI-powered creative studio reflects Value 360?ÇÖs larger vision ?Çö to not just participate, but actively lead the evolution of communications, marketing, and storytelling," said Kunal Kishore, Group CEO & Co-Founder of Value 360 Communications Limited. "As we enter the public markets, we want to demonstrate to our investors, clients, and partners that our growth strategy is rooted in innovation, agility, and anticipating what modern brands will demand over the next decade."Vivek Anchalia brings unique domain leadership to this venture, having built India?ÇÖs first AI-native content studio. As founder of Amazing Indian Stories, Anchalia has pioneered AI-powered filmmaking, including India?ÇÖs first AI-generated feature film Naisha. His previous credits include co-writing Netflix?ÇÖs Rajma Chawal and directing Tikdam on Jio Hotstar, cementing his credentials as a creative technologist seamlessly blending human narrative with AI capabilities."AI is not a threat to creativity ?Çö it?ÇÖs a force multiplier," said Anchalia. "Together, we are building a model that enables brands to scale quality content like never before, while preserving creative integrity. This is the future of storytelling, and I?ÇÖm excited to build this vision alongside Value 360."Expanding Value 360?ÇÖs EcosystemThe studio will function as part of Value 360?ÇÖs broader expansion into adjacent verticals that complement its core public relations and integrated communications business. By blending AI-powered creative solutions with its existing media, influencer, and digital ecosystems, Value 360 aims to offer a fully integrated, end-to-end solution for brands seeking speed, efficiency, and creative scale.With this move, Value 360 strengthens its long-term positioning as not just a communications agency, but a diversified, innovation-first marketing services platform ?Çö aligned with global trends driving consolidation across content, creative, data, and technology.IPO Filing ImminentValue 360 Communications Limited is slated to file its Draft Red Herring Prospectus (DRHP) later this month as it moves toward an IPO on the SME Exchange. This public offering marks a significant milestone in the company's 18-year journey from a founder-led entrepreneurial venture to one of India?ÇÖs most respected independent marketing and communications organizations.
https://theprpost.com/post/10869/

PRCAI announces new leadership, Kunal Kishore takes over as President

Public Relations Consultants Association of India (PRCAI), the apex body representing PR and communication consultants in the country, today announced at its 24th Annual General meeting, the appointment of its new Managing Committee (MANCOM) and the 5 National Chairs who are part of the Executive Committee (EXCOM) for the 2025-2027 term, following a spirited and participative election process.This year?ÇÖs elections saw robust member engagement, with five leaders being elected through a competitive voting process, while four were elected unanimously - a testament to the industry?ÇÖs belief in their leadership and direction.Kunal Kishore, Group CEO & Co-Founder of Value 360 Communications, who has served as PRCAI?ÇÖs Vice President for the past four years, has been elected President. He succeeds Atul Sharma, CEO, Ruder Finn India and Head, Middle East, who led PRCAI through two dynamic terms marked by significant progress, including expanded membership, the onboarding of first-ever CEO, launch of signature industry programs, and a renewed focus on ethics and talent.The new MANCOM will continue to work in close collaboration with Deeptie Sethi, CEO, PRCAI, to drive a progressive, future-ready agenda rooted in inclusivity, action, and industry impact. The committee includes:??        Kunal Kishore, Group CEO & Co-Founder of Value 360 Communications - President, PRCAI??        Neha Mehrotra, Managing Director, Avian WE - Vice President, PRCAI??        Santanu Gogoi, Founding Partner, First Partners - Associate Vice President, PRCAI (in a newly evolved role, previously ?Ç£Secretary,?Ç¥ to reflect its broader strategic mandate) ?Ç£These are transformative times for the Public Relations industry in India and is projected to nearly double by end of the decade. At PRCAI, we understand the pulse of this change and are committed to build a respected, sustainable and action-oriented industry body,?Ç¥ said Deeptie Sethi, CEO, PRCAI. ?Ç£As President, Atul Sharma led with exemplary vision and integrity, and with Kunal Kishore and the newly elected and diversely represented leadership team, our focus remains steadfast on ethical standards, industry excellence, capacity development, and nurturing future-ready talent. Together, we aim to elevate the profession, built on reputation, rooted in responsibility.?Ç¥ PRCAI also announced its five National Chairs in EXCOM, including 1 new role, each driving a specific mandate to advance the association?ÇÖs strategic priorities:?      Nandita Lakshmanan, National Chair, Growth & Standardization, founder, The PRactice?      Dolly Tayal - National Chair, Marketing Communications & Global Networks, and the Managing Director, Burson Genesis?      Abhishek Gulyani - National Chair, Talent & Academia Connect, and the managing Director India and Head of Corporate Affairs, APAC, Zeno Group?      Vivek Rana - National Chair, Learning & Thought Leadership, and the managing partner, Gnothi Seauton?      Rishi Seth - National Chair, Public Affairs and Advocacy, and the founder and CEO of Evoc Communications Consulting Pvt. Ltd in a newly created role. Together, this leadership cohort represents a diverse mix of vision, experience, and energy, united by the shared goal of strengthening India?ÇÖs communications industry with one voice, and its global relevance. Reflecting on his tenure, Atul Sharma shared, ?Ç£Having worked in the public relations industry for over two and a half decades, my time with PRCAI has been one of the most meaningful ways I?ÇÖve been able to give back to the profession that shaped me. It?ÇÖs been an honor to lead PRCAI through a period of real change- one that?ÇÖs seen us move from intent to action, and from ambition to real outcomes. I?ÇÖm grateful for the trust of my peers and proud of all we?ÇÖve built together.?Ç¥Newly elected President Kunal Kishore added, ?Ç£I?ÇÖm honored to take on this role at a time when the Indian PR industry is poised for its next phase of evolution. My vision is to build PRCAI as a dominant, respected voice in the country ?Çö one that not only represents our industry but shapes it. We will work to expand our national footprint, introduce a new industry charter focused on ethics, innovation, and professionalism, and deepen engagement with all stakeholders ?Çö from clients to academia, media to government. It?ÇÖs time for public relations to be recognized as a core pillar of the media and marketing ecosystem, and I look forward to driving that transformation with all the elected leaders and our CEO.?Ç¥Key Milestones from PRCAI?ÇÖs Recent Term Include:?      PRana 2024: India?ÇÖs first story convention and business summit, convening 100+ changemakers to reshape the PR narrative for brand India and its global reputation?      Growth Hacking: Start-Up to Scale-Up: Accelerator for emerging firms tackling financial strategy, talent, and positioning?      Client-Consultancy Partnership Charter: A first-of-its-kind framework to elevate industry standardization and engagement norms?      2,500+ professionals trained: Through certification programs and workshops aligned with future-ready skills?      PRCAI Mediation Desk: Mediation as a service that can help stakeholders and members use the art and science of mediation to resolve disputes amicably. ?      Advisory on Misinformation: A guideline upholding Responsible Communication in Times of National Crises
https://theprpost.com/post/10618/

Kinetic Group hires Value 360 Communications for?áPR?ápush

Kinetic Group, a leading automotive engineering and manufacturing conglomerate, today announced its partnership with Value 360 Communications as its PR partner to lead its integrated communications strategy. This partnership marks a pivotal step as Kinetic reignites its legacy with bold innovations and a renewed vision for the future of Indian mobility.As part of the mandate, effective 5th May, 2025, Value 360 Communications will drive the communication programme for the company and its product portfolio. The agency will play a key role in strengthening the brand in media. Ajinkya Firodia, Vice Chairman, Kinetic Group, stated, ?Ç£Kinetic is more than a brand, it?ÇÖs an emotion deeply woven into the collective memory of India. Our journey from creating the beloved Luna to delivering future-ready automotive solutions is a story of passion, resilience, and reinvention. We are pleased to partner with Value 360 Communications, whose strategic insight and creative approach will help us re-engage with our audiences and strengthen our brand narrative.?Ç¥Kunal Kishore, Group CEO & Co-Founder, Value 360 Communications, added, ?Ç£For decades, Kinetic has been the heartbeat of Indian streets and homes, a symbol of aspiration and everyday freedom. It?ÇÖs a privilege to work with a brand that carries such profound emotional value. At Value 360, we believe in the power of purpose-led storytelling, and our track record of building meaningful narratives for brands gives us a strong foundation to support Kinetic?ÇÖs transformation. We are excited to bring this iconic brand closer to the hearts of today?ÇÖs consumers and tell its story with reverence and impact.?Ç¥ 
https://theprpost.com/post/10267/

Value 360 taps Naina Bhalla as EVP ?Çô Growth & Strategy before?áIPO?ápush

As Value 360 Communications advances toward its planned IPO, the firm has strengthened its leadership with the appointment of Naina Bhalla as Executive Vice President ?Çô Growth & Strategy. Based in Mumbai, Naina will lead Western India operations and drive growth initiatives across key markets, contributing to the company?ÇÖs next phase of scale.With over 20 years of experience at global firms including GCI Health, Weber Shandwick, Madison PR, and Burson, Naina brings deep strategic expertise and a proven track record in managing complex communications mandates for global brands such as Pfizer, GSK, Merck, Marriott, PUMA, Colgate, HUL, and Swarovski.Kunal Kishore, Group CEO & Co-Founder, V360 Group, said: ?Ç£At V360 Group, we?ÇÖre building a collective of future-facing companies that redefine how brands communicate, create, and connect. Value 360 Communications is at the forefront of this transformation?Çöscaling both its impact and ambition. As we continue to engineer our ongoing period of hypergrowth, we recognise that our intellectual capital is the cornerstone of our continued success. Welcoming a luminary of Naina?ÇÖs calibre represents a bold, strategic move that will add to our expansion blueprint. Her insight-driven strategies have redefined several campaigns, making her an invaluable addition to our leadership team.?Ç¥At Value 360, Naina will lead cross-regional growth strategies while deploying platform-driven, stakeholder-specific solutions powered by analytics. While anchoring Western operations from Mumbai, her strategic expertise will extend nationally, driving Value 360?ÇÖs growth momentum across high priority markets. She will also play a key role in strengthening client relationships and scaling capabilities across sectors.Naina Bhalla said, ?Ç£Joining Value 360 Communications at this inflection point in its journey represents an exciting convergence of vision and opportunity. My leadership philosophy ?Çô centred on building scalable communications frameworks that supports the multiple business objectives of our client portfolio, is absolutely in sync with the firm?ÇÖs proven approach. I?ÇÖm excited to work alongside our exceptional talent to build a team that champions innovation, fuels business growth and consistently upholds communication excellence.?Ç¥The announcement comes as Value 360 continues to onboard high-impact clients including Kia Motors, Digi Yatra, Skoda, Aston Martin, ResMed, Tata Motors, and Pernod Ricard. The firm is also expanding its creative and tech ecosystem through its group entities?ÇöPopkorn (creative & media) and ClanConnect (influencer-tech platform).With a strong leadership bench and a clear growth vision, Value 360 is poised to become India?ÇÖs most future-ready communications firm as it moves towards its IPO milestone.
https://theprpost.com/post/9977/

Value 360 Communications appoints Keshav Shanbhag as CFO

Value 360 Communications, one of India's leading integrated communications firms, has announced the appointment of veteran financial strategist Keshav Shanbhag as Chief Financial Officer (CFO). In his role, Shanbhag will be responsible for overseeing the organization's financial health, enhancing access to finance, and managing the overall financial strategy and operations as Value 360 Communications moves towards becoming a publicly listed company.This strategic appointment comes at a pivotal moment as the company has successfully closed its pre-IPO investment round, securing interest from prominent investors including Bollywood actor Huma Qureshi, and prepares to file its Draft Red Herring Prospectus (DRHP) for its SME IPO.As Value 360 Communications positions itself to become India's first publicly listed PR firm, Shanbhag will spearhead the company's financial strategy and investor relations initiatives. With over 17 years of distinguished experience across investor relations, IPOs, mergers & acquisitions, and business turnarounds, Shanbhag brings exceptional expertise from his successful tenures at industry leaders including MCX, IN10 Media, and Dentsu Aegis Network.At MCX, Shanbhag played an instrumental role in leading the exchange's IPO, which earned recognition as the 'Best Mid-cap Equity Deal' in the APAC region and garnered him the prestigious "Most Valuable Player" accolade.Kunal Kishore, Group CEO & Co-founder of Value 360 Communications, commented: "Bringing Keshav on board as CFO marks a strategic advancement in our journey. His proven expertise in managing IPOs, M&A transactions, and driving business transformation perfectly complements our ambitious five-year growth strategy. We are confident his leadership will be instrumental in creating substantial value for our stakeholders as we work toward scaling our operations exponentially as we complete 20 years of operations in 2027.?Ç¥The appointment comes as part of Value 360 Communications' strategic restructuring as a listed entity, reinforcing its commitment to governance, scalability, and long-term value creation. Expressing his vision for the role, Keshav Shanbhag said: "I'm honored to join Value 360 Communications at such a transformative juncture in its corporate journey. The opportunity to steer the company's financial strategy as it prepares for its public listing represents a unique challenge. I look forward to leveraging my experience in capital markets and investor relations to advance Value 360 Communications position as the market leader in integrated communications, while delivering exceptional value to our clients, stakeholders, and future shareholders."Value 360 Communications?ÇÖ five-year growth vision focuses on scaling operations through enhanced capacity building, technology investment, market expansion, and strategic acquisitions. The firm has built an impressive client portfolio that includes market leaders such as Tata Motors, Pernod Ricard, Kia Motors, Skoda, FedEx, Digi Yatra, POCO, Zupee, Mondelez, Audi India, and EaseMyTrip, among others.As the demand for integrated, data-led PR and marketing solutions reaches unprecedented levels, Value 360 Communications is strategically positioned to capitalize on market opportunities through its comprehensive offering that seamlessly integrates strategic advisory, digital intelligence, and technology-driven storytelling.
https://theprpost.com/post/9693/

Value 360 Communications goes limited ahead of IPO

Value 360 Communications, one of India?ÇÖs leading integrated communications firms, has successfully closed its pre-IPO investment round, securing interest from key investors, including Bollywood actor Huma Qureshi. As part of its transition towards becoming India?ÇÖs first publicly listed PR firm, the company has restructured itself as a limited entity, reinforcing its commitment to governance, scalability, and long-term value creation.With this development, Value 360 Communications is set to file its Draft Red Herring Prospectus (DRHP) as it advances toward an SME IPO. This milestone comes at a time when India?ÇÖs economy and corporate landscape are rapidly evolving, creating a growing demand for strategic communications expertise. Over the years, the firm has built a robust client portfolio, working with industry leaders such as Tata Motors, Pernod Ricard, POCO, Skoda, FedEx, Digi Yatra, Kia Motors, and Zupee, among others.The pre-IPO investment will enable the company to broaden its service capabilities, introduce technology-driven innovations, expand leadership strength, and extend its geographic footprint. In addition to organic expansion, Value 360 Communications is actively exploring inorganic growth opportunities, including strategic acquisitions, to accelerate its vision of becoming a future-ready communications powerhouse.A Five-Year Growth Vision: Scaling to 5XIndia's economy continues to present significant opportunities for communications-driven business transformation. As brands prioritize reputation management, audience engagement, and digital-first storytelling, the demand for integrated, data-led PR and marketing solutions is at an all-time high.In response to this market shift, Value 360 Communications aims to scale fivefold over the next five years, driven by a strategy that combines:?Çó Enhanced capacity and capability building across core and emerging service areas?Çó Investment in technology and automation to drive measurable outcomes in communications?Çó Expansion into new markets and industry verticals?Çó Strategic acquisitions to diversify service offerings and strengthen market leadershipKunal Kishore, Group CEO & Co-Founder, Value 360 Communications, commented: "As India's business environment matures, the role of public relations is evolving from a traditional function to a strategic business enabler. Our decision to go public aligns with our long-term vision to not just grow but to set new industry benchmarks in innovation, scalability, and impact. This pre-IPO investment brings us closer to that goal, equipping us with the resources to build a company that is five times our current scale over the next five years. Our focus is on creating a next-generation communications ecosystem that seamlessly integrates strategic advisory, digital intelligence, and technology-driven storytelling to redefine how brands engage with their audiences.?Ç¥Driving Innovation & Market LeadershipFounded in 2009, Value 360 Communications has continuously evolved to meet the changing dynamics of media and brand engagement. Beyond traditional PR, the company has expanded into high-growth areas, including digital creative agency Popkorn and investment in influencer marketing platform ClanConnect, reinforcing its integrated marketing and communications ecosystem.As technology increasingly shapes brand reputation management and audience engagement, Value 360 Communications is investing in:?Çó AI-driven media intelligence for data-backed PR strategies?Çó Advanced analytics and automation tools for campaign measurement and impact?Çó Integrated storytelling solutions that merge traditional PR with emerging digital formats?Çó With its planned IPO, Value 360 Communications is positioning itself at the forefront of India?ÇÖs fast-evolving communications industry, offering businesses a scalable, tech-enabled, and insight-driven approach to brand-building in one of the world?ÇÖs most dynamic and high-growth markets.
https://theprpost.com/post/9494/

Value 360 Communications appoints Archana Hindocha to lead Bangalore Operations

As part of its ambitious expansion strategy for 2025, Value 360 Communications, a leading PR and communications firm, has announced the appointment of Archana Hindocha as Head of its Bangalore operations. This strategic move marks the first in a series of key leadership appointments aimed at driving the company?ÇÖs next phase of hypergrowth, geographic expansion, and diversification into new industry practices and capabilities.With over two decades of experience in corporate communications, public relations, and marketing strategy, Archana brings a wealth of expertise to Value 360. Throughout her career, she has successfully led communication strategies for an impressive portfolio of brands across consumer, lifestyle, and technology sectors. Her experience spans working with industry giants such as Wipro Technologies, Bharti AXA General Insurance, Bosch, Dell, and AWS, among others. Archana?ÇÖs deep understanding of business development, marketing, and corporate communications will play a pivotal role in strengthening Value 360's foothold in South India.Speaking on the appointment, Kunal Kishore, Group CEO & Co-Founder and Joint CEO, V360 Group, said, "Value 360 Communications is at a critical inflection point as we prepare to unlock our next phase of accelerated growth. The year 2025 will witness our hypergrowth strategy in action, with a sharp focus on geographical expansion, industry diversification, and capability building. Archana?ÇÖs appointment is a strategic step in this journey, and we are confident that her experience and leadership will drive our Bangalore operations to new heights.?Ç¥Expressing her excitement, Archana Hindocha said, "I am thrilled to join Value 360 Communications at such a transformative time in the company's journey. The firm's vision, client-centric approach, and innovative strategies resonate deeply with my professional values. I look forward to leveraging my experience to contribute to the company?ÇÖs ambitious growth plans and deliver impactful communication solutions for our clients in South India.?Ç¥Value 360 Communications has set the stage for an ambitious 2025, with plans to expand its regional footprint and strengthen its capabilities across various industry verticals. The company's growing clientele includes renowned brands such as Kia India, Tata Motors, Pernod Ricard, Audi India, Mondelez, and EaseMyTrip, among others. With offices across major Indian metros and a commitment to innovation, Value 360 Communications continues to redefine excellence in the PR and communications landscape.
https://theprpost.com/post/7326/

Value 360 Secures INR 10 Crore in New Contracts in Q1 2024-25

Value 360, part of V360 Group, India?ÇÖs leading PR and communications consortium, has closed the first quarter of FY 2024-25 with a strong client acquisition streak. Riding a steady wave of growth, the firm has added INR 10 crore worth of new business to its portfolio.  Successfully navigating highly competitive multi-agency pitches, V360 Group has onboarded industry giants such as FedEx, Digi Yatra, ResMed, Pernod Ricard, Central Park, Omega Watches, 4700 BC, Novotel, and FNP (formerly known as Ferns and Petals) The stellar line-up of new clients underscores the agency?ÇÖs rich expertise in creating comprehensive, end-to-end communication strategies for clients across industries.  Kunal Kishore, Group CEO & Co-Founder ?Çô V360 Group, said, ?Ç£These new partnerships are not merely ?Çÿwins?ÇÖ for us, they represent the trust and confidence that leading global brands have placed in V360 Group. We are grateful to our new partners, and will collaboratively craft impactful narratives to accelerate their growth journey and elevate their brand value. The first quarter of the fiscal year has been replete with significant milestones for us, giving us the impetus for continued growth in the future.?Ç¥ Through its multiple wins, V360 Group has demonstrated exceptional adaptability and capability of managing a diverse clientele. The distinctive set of new clients - global logistics leader FedEx, healthcare innovator ResMed, alcoholic beverage giant Pernod Ricard, and lifestyle front-runner Omega Watches, among others ?Çô is a testament to the agency?ÇÖs ability to tailor its approach and craft compelling, industry-specific narratives that spark meaningful engagement.  V360 Group?ÇÖs reputation as a partner of choice for industry-leading brands is further solidified through its integrated approach towards communication. The agency puts forth an end-to-end strategy, encompassing digital marketing, traditional PR, and influencer marketing, strengthening its ability to connect with target audiences across channels. In doing so, the agency is transforming the landscape of PR and digital marketing, while providing award-winning campaigns for its partners. 
https://theprpost.com/post/5595/

Value 360 Shines as Official PR Partner for 71st Miss World Edition

 In a momentous announcement, Value 360 Communications has been named the official PR Partner for the prestigious 71st Miss World Pageant, set to grace India's shores from February 18th to March 9th, 2024. This strategic alliance aims to raise the global prominence of the Miss World pageant while spearheading impactful communication initiatives.Eagerly anticipated nationwide, the return of the Miss World pageant to India after 28 years has ignited excitement and fervor across the country. Value 360 Communications is proud to unveil its collaboration with the Miss World Organization to lead the event's public relations efforts, emphasizing the empowering theme of 'Beauty with Purpose'.Chairperson and CEO of the Miss World Organization, Julia Morley, expressed her enthusiasm for bringing the 71st edition of the Miss World pageant to India. ?Ç£This significant occasion serves as a platform to showcase the vibrant cultural tapestry and remarkable diversity of the nation on a global stage, embodying the ethos of 'Beauty with Purpose'. Miss World Organization selected Value 360 Communications for their exceptional track record in shaping successful brand narratives. The collaboration between the two entities aims to ensure that Miss World 2024 receives widespread recognition and acclaim both locally and internationally.?Ç¥Founder & Director of Value 360 Communications, Kunal Kishore, expressed his excitement over the forthcoming partnership with the Miss World Organization ?Ç£This milestone collaboration signifies a momentous occasion for Value 360 Communications, and the team is dedicated to leveraging their expertise to enhance the global appeal of Miss World 2024, rooted in the core values of 'Beauty with Purpose?ÇÖ.?Ç¥The return of the Miss World pageant to India after 28 years has ignited anticipation and excitement nationwide, promising a celebration of beauty and empowerment on a global scale. Celebrating beauty, intelligence, and advocacy for meaningful causes, contestants from over 120 countries will converge in India for the 71st Miss World Pageant, embodying the spirit of empowerment and positive change. The event promises to showcase not only the physical beauty of contestants but also their inner strength and commitment to making a difference in the world.