Adfactors PR has reported a significant role in India’s capital market activity over the past 45 days, during which 25 companies were listed on the stock exchanges. According to the firm, it supported public awareness efforts for 16 of these IPOs, representing roughly 80 percent of the more than ?70,000 crore raised in this period.
The firm’s mandates included issuances linked with multinational corporations, four unicorn IPOs, and what it identifies as the largest NBFC IPO in the country. Adfactors PR also handled several offerings where pre-IPO reputation-building programs were part of the communication strategy.
The work drew on multiple verticals within the organisation, including public relations, investor relations, digital, content, ESG, experiential and advertising teams.
Adfactors PR expressed appreciation for the confidence shown by clients, and acknowledged the collaboration with investment bankers, legal advisors, and other market participants. The firm also credited its teams across offices for their coordinated execution throughout the concentrated IPO window.
