New Zealand-based communications and engagement firm One Plus One has announced the appointment of Sean McCready as its new Media Partner. McCready brings a wealth of industry expertise to the role, notably as the co-founder of media agency MBM, which successfully joined Publicis Groupe’s portfolio in 2019.Alongside his new position, McCready continues his work as the founder of OPEN Financial Coaching and Advice, as well as a strategic advisor for the ad-tech platform Youdoo.Kelly Bennett, Founder and Managing Director of One Plus One, expressed enthusiasm over the partnership, highlighting how it expands the strategic capabilities available to the firm's client base."I've known Sean since we launched and reckon he has one of the best media minds in the country, so bringing his strategic nous into our firm is a real coup, frankly. We’re lucky to have him," Bennett noted.Reflecting on his new venture, McCready shared his excitement about collaborating with the team:"It's a lovely opportunity to be joining forces with Kelly and the team at One Plus One. I've been very impressed for a while, watching them build significant momentum and deliver for clients, so I look forward to working across their fantastic client roster, where appropriate, and bringing a media lens to the communications work the agency is already delivering."

Independent communications agency One Plus One Communications has appointed Esther Robinson as Director of Government Relations, marking the agency’s expansion into Wellington and the launch of a dedicated government relations practice.According to the agency, the move comes as demand for services in the capital continues to grow. By establishing a presence in Wellington, the firm aims to provide its clients with closer access to the parliamentary precinct and strategic counsel on regulatory and public policy matters.Robinson brings more than a decade of experience in government relations and public affairs across politics, communications and corporate advisory roles. She previously served as a senior political advisor during the Fifth and Sixth Labour Governments.Most recently, she worked with Acumen, where she developed consulting experience in public affairs.Outside her professional work, Robinson co-hosts 3 Gals 1 Beehive, an independent political podcast hosted by former Beehive staffers that offers weekly analysis of developments in New Zealand politics.Commenting on the appointment, Managing Director Kelly Bennett said Robinson’s addition strengthens the agency’s ability to support clients operating in policy-driven environments.In her new role, Robinson will establish and lead the government relations practice, working with new and existing clients across sectors including professional services, finance and technology.

One Plus One Communications has promoted two members of its team, Hannah Kronast and Rosalie Basham. Kronast has been promoted to account director, while Basham has been elevated to senior account manager.Both practitioners contributed to a strong year for the independently owned agency, which was recognised as New Zealand Large PR Consultancy of the Year by PRINZ and Asia-Pacific Boutique Agency of the Year by Campaign Asia.Kronast and Basham have worked together within the same team and played key roles in delivering campaigns for clients including 2degrees and RMHC, contributing to the agency’s award-winning work.The promotions come at the end of a year marked by industry recognition and business growth for One Plus One Communications.

Investment firm Milford Asset Management has partnership with independent agency One Plus One Communications to elevate its public relations efforts in New Zealand. The appointment will see One Plus One Communications collaborate closely with Milford Asset Management to enhance its brand visibility, communicate investment strategies, and engage with key stakeholders in the New Zealand market.Milford Asset Management seeks to further strengthen its market position through strategic PR initiatives. Sarah Norrie, Chief Marketing Officer, Milford, said she was impressed with One Plus One?ÇÖs stellar credentials and industry knowledge: "One Plus One is a passionate team of experts who deliver outstanding results for their clients. We?ÇÖre extremely excited to partner with them to support our mission to grow the wealth of New Zealanders and educate the public on financial literacy."One Plus One founder and Managing Director Kelly Bennett said: "Milford has an impressive track record as one of the most trusted investment firms in the country. We?ÇÖre thrilled with the opportunity to amplify their story further to the investment community and afar. With our skillset and Milford?ÇÖs ambitious goals, I?ÇÖm looking forward to the prospect of creating some terrific results." One Plus One?ÇÖs clients include nib (ASX:NHF), Mastercard (MA:NYSE), Oceania Healthcare (NZX:OCA), Prospa (ASX:PGL) and CMC Markets, to name just a few.