https://theprpost.com/post/9352/

Fiserv Inc. taps FINN Partners Global Agency of Record

Fiserv, Inc., a leading global provider of payments and financial services technology, has named FINN Partners its Global Agency of Record.FINN is providing a range of fintech and consumer tech communications services focusing on creative campaigns and storytelling, media and influencer engagement, live activations, and events and partnerships in the U.S. and 14 markets around the world.Fiserv selected FINN as its communication partner to accelerate brand, marketing, and PR efforts under its new, unified creative banner, ?Ç£Fiserv Moves More than Money.?Ç¥?Ç£We are excited to welcome FINN Partners to Fiserv,?Ç¥ said Sophia Marshall, SVP, Head of Communications at Fiserv. We have big plans and exciting brand moments ahead of us, and we?ÇÖre thrilled to have a strategic PR partner that will work alongside us and immediately impact our communications efforts.FINN won the business after a competitive pitch and recently kicked off the partnership. FINN?ÇÖs East Coast Technology Practice will lead the global engagement with in-market support from EMEA, APAC, and LATAM colleagues.?Ç£From our earliest conversation with Fiserv?ÇÖs next-level brand, marketing, and communications leadership, and in every call since, we have been inspired and energized to support their mission to Move More than Money,?Ç¥ said Jodi Petrie, Senior Partner at FINN Partners. ?Ç£Along with our colleagues worldwide, we can?ÇÖt wait to roll up our sleeves and make a difference.?Ç¥
https://theprpost.com/post/9193/

Havas Health Network expands into Thailand with Havas Life Bangkok

Havas Health Network has launched Havas Life Bangkok, expanding its healthcare communications expertise in Thailand and solidifying its presence in the Asia-Pacific region.Leading the agency is Apichaya Hiranphoonyaphreeda, appointed as Business Director. Havas Life Bangkok will focus on helping healthcare brands build stronger connections with patients and healthcare professionals by delivering innovative and integrated communication solutions.The expansion reflects Havas Health Network's commitment to advancing its healthcare communications capabilities across the region. With clients like GSK and Sanofi already on board, Havas Life Bangkok is poised to contribute significantly to their marketing campaigns.Charles Houdoux, CEO of APAC and LATAM at Havas Health Network, stated: "The increasing demand for innovative healthcare solutions necessitates optimized content performance across the entire customer journey. Our ability to anticipate and fulfill our clients' evolving needs requires continuous adaptation and collaboration. Southeast Asia presents a vital growth market, and expanding into Thailand, a market brimming with potential, empowers us to deliver transformative solutions that future-proof our clients' businesses."Jini Mathai, Regional Business Head of SEA at Havas Health Network, added: "Our expansion into Thailand reaffirms our dedication to providing the 'One Havas Experience.' This new addition strengthens our regional network of fully-owned agencies, underpinned by a robust governance model. This translates to a seamless and cohesive experience for our clients across the region, leveraging both global insights and local expertise to deliver impactful, culturally relevant solutions."Aga Giedroyc, CEO of Havas Thailand, said: "The addition of Havas Life Bangkok enhances our service offerings, enabling us to effectively address the unique needs of healthcare clients in Thailand. This milestone unlocks new avenues for us to deliver value-driven strategies and make a meaningful impact on the Thai healthcare landscape."Giedroyc further emphasized Apichaya Hiranphoonyaphreeda's qualifications, stating, "Apichaya's extensive experience in advertising and communications, combined with her medical background and successful track record in leading campaigns for global healthcare giants, instills confidence in her ability to guide Havas Life Bangkok towards growth and success."
https://theprpost.com/post/7343/

Vultr taps SourceCode as global PR leader

SourceCode Communications, a technology PR and marketing agency, has been appointed as the global lead agency for Vultr, the world's largest privately-held cloud infrastructure platform.This expansion builds on SourceCode's successful work with Vultr in the UK, where they were named the agency of record in late 2023. Leveraging their established partner network, SourceCode will now manage Vultr's PR efforts across North America, Latin America, France, Germany, Spain, and the Nordics. This global leadership role comes without a formal pitch process, a testament to SourceCode's impressive results.The London-based team will oversee a unified global PR strategy, collaborating with Vultr's existing PR teams across various regions. Additionally, SourceCode will spearhead executive thought leadership initiatives for Vultr in the US, marking a new chapter in their collaboration.Founded in 2014, Vultr boasts over 1.5 million customers in 185 countries and recently earned recognition as Dell Technologies' AI Provider of the Year for the Americas. They compete with industry giants like AWS, Google Cloud, Microsoft, and others.?Ç£Vultr is growing rapidly around the world and we need the best communications partners. We are excited to be working with SourceCode to manage and drive our global communication programme through our North American and LatAm teams, as well as through their partner network across Europe. The work SourceCode has delivered has been game changing for us and so we are excited about harnessing that across more geographies,?Ç¥ said Vultr chief marketing officer Kevin Cochrane.  Since its UK launch in September 2023, SourceCode UK has flourished, expanding its offerings to include analytics, executive brand management, and most recently, SourceCode Demand Cloud, their innovative marketing-as-a-service platform.Giles Peddy, managing director and EVP, SourceCode Communications UK & Europe, said: ?Ç£When clients expand geographies and services it is testament to the quality of work our team is delivering, and investment in building cutting edge new tools and services. Vultr operates in one of the hottest areas of technology and our ability to help shape the future of the brand is exactly what SourceCode was built for.?Ç¥The agency's recent promotion of Kristen Stippich to US Managing Director further bolsters their leadership team.