Publicis Groupe-owned communications agency MSL has been appointed as the official public relations partner for BSH Home Appliances Group in India, effective immediately.As part of the new mandate, MSL will manage all media relations, press communications, and brand updates for BSH and its premium portfolio, which includes globally recognized brands such as Bosch, Siemens, and Gaggenau.BSH Home Appliances Pvt. Ltd., a subsidiary of Germany-based BSH Hausger?ñte GmbH, is one of the world?ÇÖs leading companies in the home appliances sector, known for its focus on innovation, quality, and sustainability.With this partnership, MSL aims to drive compelling storytelling, share key brand developments, and facilitate expert commentary for BSH in the Indian market.