Global communications agency Burson Cohn & Wolfe (BCW) has named Liz Keller as its new US Strategy Leader. In this role, Keller will drive strategic growth and innovation across BCW's US operations.Keller brings over two decades of experience in communications, having worked with top agencies and clients across various industries. Her expertise spans strategy development, campaign execution, and team leadership.As US Strategy Leader, Keller will focus on enhancing BCW's strategic offerings, fostering collaboration across practices, and delivering impactful solutions for clients. Her appointment underscores BCW's commitment to investing in top talent and elevating its strategic capabilities.Keller's leadership will be instrumental in shaping BCW's US strategy and driving business growth, as the agency continues to expand its presence in the market.?Ç£Liz is an exceptional strategic leader highly skilled in uncovering the deep human insights that facilitate genuine audience engagement and lead to preference, performance and ultimately strong reputations for brands and organisations. She?ÇÖs also relentlessly curious, always challenging the status quo and consistently pushing the boundaries of conventional thinking. I?ÇÖm delighted for her to lead our strategy function in the region and for what she will bring to our clients,?Ç¥ said Burson US CEO Craig Buchholz.