Sarina Menezes has been promoted to Senior Vice President & Head ?Çô Marketing & Corporate Communication at Oberoi Realty, marking a significant milestone in her three-decade-long career in brand marketing and communications.With over 30 years of experience in luxury brand marketing, digital strategy, and customer experience, Menezes has been instrumental in shaping Oberoi Realty?ÇÖs brand narrative across residential, commercial, retail, and hospitality verticals. Her strategic role involves close collaboration with global design and architecture teams to craft compelling brand propositions and design standards.Prior to Oberoi Realty, she held key marketing roles at renowned international property consultancy Knight Frank, where she led campaigns for marquee luxury residences such as The Aman New York, Waldorf Astoria New York, The Royal Atlantis Dubai, and OWO Raffles London.A passionate storyteller and team builder, Menezes also serves as a Jury Member for the EFFIE and EMVIE Awards 2024, and is an adjunct faculty and Board of Studies member at MAHE (Manipal University). Her forward-thinking approach integrates digital transformation, employer branding, and content-driven engagement strategies.