The Public Relations Practitioners Society of Malaysia (PRactitioners) has entered into a partnership agreement with the International Public Relations Association (IPRA), focusing on several key areas of cooperation, including:
- Exchange of information and best practices
- Sharing of publications
- Joint promotion of ethical development in the PR profession
- Collaboration on codes and guidelines
"Through this collaboration, our members will gain invaluable global insights, networking opportunities, and access to a wealth of resources to enhance their professional growth," said P Kamalanathan, Chairman of PRactitioners.
IPRA President, Nataša Pavlovi Bujas, added, "Gathering professionals worldwide not only helps the levelling-up of public relations but also helps mutual understanding and the building of trust among nations."
