W Communications has introduced Chomp, a bold new creative growth agency tailored to meet the evolving needs of the hospitality industry. Positioned within the W Group but operating independently, Chomp is designed to deliver digital-first communications strategies that prioritise real-world revenue growth.
The agency will focus on four core areas: TikTok-driven discovery, booking platform optimisation, direct investment in restaurant growth, and performance-led marketing. Backed by a data-driven approach, Chomp aims to help hospitality brands remain visible, relevant, and profitable in a highly competitive digital landscape.
Chomp is the latest entrepreneurial venture to emerge from W?ÇÖs employee-owned structure, which empowers internal talent to launch and lead innovative businesses. Spearheaded by hospitality PR and digital specialists Kara Buffrey and Thuli Weerasena, the agency has already secured major clients including the upcoming Harry?ÇÖs restaurant in King?ÇÖs Cross.
W Communications has a strong track record of supporting both internal ventures and external hospitality brands. From nurturing startups like MEATliquor and Pizza Pilgrims to advising established names such as Soho House and Caprice Holdings, the agency has played a significant role in shaping the global food and hospitality landscape.
Through Chomp, W continues its commitment to fostering innovation and driving measurable business outcomes. The launch marks a new chapter in hospitality marketing?Çöwhere creativity, technology, and commerce converge to fuel long-term success.
