Glad U Came, a PR and Influencer marketing agency, has secured the PR mandate for Eze Perfumes, a long-lasting luxury perfumes brand. Sawai Fragrances is the parent company of Eze Perfumes. As the official PR partner, Glad U Came's responsibility encompasses amplifying awareness and visibility of the brand, while handling brand enhancement and influencer engagement for the brand. The account was won following a multi-agency pitch.Glad U Came is known for combining its extrinsic knowledge of the industry and top-notch media relations. The agency’s key responsibilities will include strategic counseling and planning, an integrated communication programme that includes strategic media and influencer engagements, and building an influential community for the brand.Eze Perfumes creates luxury perfumes perfect for everyday and special occasions that are vegan and cruelty free . Leveraging Sawai Fragrances' 75+yrs expertise in perfume manufacturing, Eze Perfumes brings the rich tapestry of Indian fragrance with a modern sensibility to consumers while being. It is the expertise they bring to the perfume industry with their fragrance selection and the luxurious experience of the perfume that sets them apart from a regular perfume brand. . Made for the bold and individual, Eze offers unique perfumes that are long-lasting and suitable for all occasions and tastes. Their captivating scents are perfect for those who want to express themselves with confidence, which can provide a dash of luxurious experience even on the most mundane day.Glad U Came founder Maddie Amrutkar said: "Eze's unique selection of fragrances and packaging is a game-changer. Our PR strategy will focus on educating consumers about these unique creations and establishing Eze as a leader in the global fragrance space."

Glad U Came, a PR & influencer marketing agency, has announced its recognition as one of the TOP 100 Best of the Best Public Relations Agencies in the World 2024, awarded by Luxury Lifestyle Awards. The TOP 100 list showcased the best Public Relations Agencies worldwide, celebrating the superior levels of quality and excellence, demonstrated by their commitment to deliver exceptional results.After a thorough assessment and review process, Glad U Came has been distinguished as one of the best in the global communications market and has been awarded a prestigious place in the TOP 100 Public Relations Agencies of the World in 2024.Glad U Came's presence in this elite list is a testament to its never-failing commitment to offering luxurious experiences and service excellence to its customers. With a strong reputation and dedication to excellence, GUC has now made significant waves in the global communications market."We are elated and humbled by this recognition; it’s absolutely a team effort," said Maddie Amrutkar, Founder & CEO of Glad U Came. "We are honored to appear in the list of the best PR agencies globally and are truly thankful for the trust our clients have placed in us. We will continue to uphold our high standards and make our clients proud with our commitment to delivering exceptional results and exceeding expectations. Our team is excited to receive this recognition and looks forward to continuing to make a lasting impact in this industry."

This Mother's Day, Glad U Came, an award-winning PR and Influencer Marketing Agency, is proud to launch the heartwarming #KabHaiMothersDay campaign. This initiative aims to spark conversations and heighten awareness about Mother's Day, reminding everyone to cherish and appreciate the incredible women who raised them.The#KabHaiMothersDay campaign centers around a heartwarming video that will be released on both Instagram and YouTube. This emotionally charged video will capture the essence of motherhood and the importance of celebrating mothers. The campaign leverages the emotional connection people have with video content to spread its message and inspire action.<iframe width="560" height="315" src="https://www.youtube.com/embed/qmWD1OYyPbg?si=s0D2d2SLwAIV_byg" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>In a fast-paced world filled with hustle and bustle, it's easy to overlook the quiet, steadfast love that our mothers provide. They are the unsung heroes who sacrifice so much to ensure our happiness and well-being. As Glad U Came, embarks on the #KabHaiMothersDay campaign, let's take a moment to reflect on the countless ways our mothers have shaped our lives with their unconditional love and unwavering support. Glad U Came anticipates the #KabHaiMothersDay campaign to create a significant nationwide impact. Together, let's make every day feel like Mother's Day by showing our appreciation in both: big gestures and small acts of kindness. After all, our mothers deserve to be celebrated not just on one day, but every day! Let's make every moment count. By sharing the video and using the hashtag, people will be encouraged to express their gratitude and love for their mothers in a personal way."We believe this campaign will not only raise awareness about Mother's Day but also inspire heartfelt gestures of appreciation," says Maddie Amrutkar Founder & CEO at Glad U Came. "Ultimately, we hope to make #KabHaiMothersDay a national movement, ensuring everyone takes the time to celebrate the incredible women who shaped who we are today."