https://theprpost.com/post/10459/

Glad U Came strengthens Leadership Team with Strategic Appointments

These strategic moves signal a bold evolution in the agency's journey, reinforcing its commitment to excellence and innovation in PR and influencer marketing.Mumbai, India ?Çô 28th April, 2025?Çô Glad U Came, an award-winning boutique PR and Influencer Marketing agency, today announced key leadership appointments to fuel its next phase of growth, drive client success, and elevate operational efficiency in an ever-evolving business landscape.Key AppointmentsThe agency proudly welcomes Pritesh Potdar as Chief Operating Officer & Director. With over 15 years of industry experience, Pritesh brings a sharp strategic vision, deep operational expertise, and an exceptional grasp of people management. His leadership is set to empower Glad U Came?ÇÖs systems, streamline execution, and shape the company?ÇÖs long-term strategy.Tejaswini Vishwakarma joins as PR & Client Servicing Manager, bringing with her over 6 years of experience managing leading global brands like L'Or??al Paris, Mamaearth, Baskin Robbins, Singapore Tourism, Levi?ÇÖs, Nike, Spotify, and Skechers. Known for her precision and strategic insight, she will be pivotal in enhancing client relationships and elevating campaign execution.The agency also announced two key internal promotions:?       ?Çó Aanya Dewan has been promoted to Brand Strategist Lead. Aanya brings 6+ years of experience and has successfully onboarded marquee clients like Domino?ÇÖs, Patanjali, La Pink, Jackson Wang, and UCB. She will focus on driving strategic growth initiatives and uncovering new brand-building opportunities.?       ?Çó Jyoti Kumari, a long-time team member, has been elevated to Influencer Marketing Lead. Over her 5+ year tenure at Glad U Came, Jyoti has delivered award-winning campaigns and nurtured meaningful creator relationships. Her journey is a testament to the agency?ÇÖs culture of accountability, growth, and kindness."This new structure at Glad U Came enables our best people to offer focused, high-impact partnerships to clients. It brings disruptive creativity, agility, and fluidity to the table ?Çö elements crucial to transforming businesses and building iconic brands today," said Maddie Amrutkar, Founder & CEO at Glad U Came. ?Ç£These appointments reflect our vision to stay ahead of the curve while doubling down on creativity and strategy.?Ç¥
https://theprpost.com/post/9565/

Glad U Came wins PR mandate for La Pink

Glad U Came, a leading PR and influencer marketing agency, has secured the PR mandate for La Pink, a premium personal care brand that offers toxin-free, natural, and effective skincare solutions. As the official PR partner, Glad U Came's responsibility encompasses amplifying awareness and visibility of the brand, while handling brand enhancement and influencer engagement. The account was won following a multi-agency pitch.Glad U Came is known for combining its extrinsic knowledge of the industry and top-notch media relations. The agency?ÇÖs key responsibilities will include strategic counseling and planning, an integrated communication program that includes strategic media and influencer engagements, and building an influential community for the brand.La Pink is a revolutionary personal care brand that blends nature with innovation to create high-quality, toxin-free products. With a strong commitment to clean beauty, La Pink formulates its skincare and haircare products with natural, science-backed ingredients that are safe, effective, and cruelty-free. Their products are infused with Pink Algae Complex, a unique formulation that provides intense hydration, nourishment, and long-lasting results, ensuring consumers experience the best of nature?ÇÖs goodness while maintaining an eco-conscious approach.On winning the mandate, Maddie Amrutkar, founder of Glad U Came, said: "La Pink?ÇÖs dedication to clean, toxin-free beauty aligns perfectly with the evolving consumer preference for safe and effective skincare. Our PR strategy will focus on educating consumers about these innovative formulations and positioning La Pink as a leader in the personal care industry."
https://theprpost.com/post/7780/

Glad U Came wins PR mandate for Eze Perfumes

Glad U Came, a PR and Influencer marketing agency, has secured the PR mandate for Eze Perfumes, a long-lasting luxury perfumes brand. Sawai Fragrances is the parent company of Eze Perfumes. As the official PR partner, Glad U Came's responsibility encompasses amplifying awareness and visibility of the brand, while handling brand enhancement and influencer engagement for the brand. The account was won following a multi-agency pitch.Glad U Came is known for combining its extrinsic knowledge of the industry and top-notch media relations. The agency?ÇÖs key responsibilities will include strategic counseling and planning, an integrated communication programme that includes strategic media and influencer engagements, and building an influential community for the brand.Eze Perfumes creates luxury perfumes perfect for everyday and special occasions that are vegan and cruelty free . Leveraging Sawai Fragrances' 75+yrs expertise in perfume manufacturing, Eze Perfumes brings the rich tapestry of Indian fragrance with a modern sensibility to consumers while being. It is the expertise they bring to the perfume industry with their fragrance selection and the luxurious experience of the perfume that sets them apart from a regular perfume brand. . Made for the bold and individual, Eze offers unique perfumes that are long-lasting and suitable for all occasions and tastes. Their captivating scents are perfect for those who want to express themselves with confidence, which can provide a dash of luxurious experience even on the most mundane day.Glad U Came founder Maddie Amrutkar said: "Eze's unique selection of fragrances and packaging is a game-changer. Our PR strategy will focus on educating consumers about these unique creations and establishing Eze as a leader in the global fragrance space."
https://theprpost.com/post/7612/

Glad U Came among Top 100 PR agencies by Luxury Lifestyle Awards

Glad U Came, a PR & influencer marketing agency, has announced its recognition as one of the TOP 100 Best of the Best Public Relations Agencies in the World 2024, awarded by Luxury Lifestyle Awards. The TOP 100 list showcased the best Public Relations Agencies worldwide, celebrating the superior levels of quality and excellence, demonstrated by their commitment to deliver exceptional results.After a thorough assessment and review process, Glad U Came has been distinguished as one of the best in the global communications market and has been awarded a prestigious place in the TOP 100 Public Relations Agencies of the World in 2024.Glad U Came's presence in this elite list is a testament to its never-failing commitment to offering luxurious experiences and service excellence to its customers. With a strong reputation and dedication to excellence, GUC has now made significant waves in the global communications market."We are elated and humbled by this recognition; it?ÇÖs absolutely a team effort," said Maddie Amrutkar, Founder & CEO of Glad U Came. "We are honored to appear in the list of the best PR agencies globally and are truly thankful for the trust our clients have placed in us. We will continue to uphold our high standards and make our clients proud with our commitment to delivering exceptional results and exceeding expectations. Our team is excited to receive this recognition and looks forward to continuing to make a lasting impact in this industry."
https://theprpost.com/post/6490/

Glad U Came launches #KabHaiMothersDay Campaign to Celebrate Moms Across India

This Mother's Day, Glad U Came, an award-winning PR and Influencer Marketing Agency, is proud to launch the heartwarming #KabHaiMothersDay campaign. This initiative aims to spark conversations and heighten awareness about Mother's Day, reminding everyone to cherish and appreciate the incredible women who raised them.The#KabHaiMothersDay campaign centers around a heartwarming video that will be released on both Instagram and YouTube. This emotionally charged video will capture the essence of motherhood and the importance of celebrating mothers. The campaign leverages the emotional connection people have with video content to spread its message and inspire action.<iframe width="560" height="315" src="https://www.youtube.com/embed/qmWD1OYyPbg?si=s0D2d2SLwAIV_byg" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>In a fast-paced world filled with hustle and bustle, it's easy to overlook the quiet, steadfast love that our mothers provide. They are the unsung heroes who sacrifice so much to ensure our happiness and well-being. As Glad U Came, embarks on the #KabHaiMothersDay campaign, let's take a moment to reflect on the countless ways our mothers have shaped our lives with their unconditional love and unwavering support. Glad U Came anticipates the #KabHaiMothersDay campaign to create a significant nationwide impact. Together, let's make every day feel like Mother's Day by showing our appreciation in both: big gestures and small acts of kindness. After all, our mothers deserve to be celebrated not just on one day, but every day! Let's make every moment count. By sharing the video and using the hashtag, people will be encouraged to express their gratitude and love for their mothers in a personal way."We believe this campaign will not only raise awareness about Mother's Day but also inspire heartfelt gestures of appreciation," says Maddie Amrutkar Founder & CEO at Glad U Came. "Ultimately, we hope to make #KabHaiMothersDay a national movement, ensuring everyone takes the time to celebrate the incredible women who shaped who we are today."