https://theprpost.com/post/16283/

PR Companion secures PR mandate for Charger on Wheels

PR Companion, the public relations and strategic communications vertical of Ethane Web Technologies, has secured the PR mandate for Charger on Wheels (COW), a Gurugram-based energy technology company focused on making electric vehicle (EV) charging more accessible through mobile DC fast charging and Battery Energy Storage Systems (BESS).Under the mandate, PR Companion will lead the company’s public relations and media outreach efforts, focusing on strengthening its brand positioning, communicating its technology-led approach to EV charging and building visibility across the electric mobility, clean energy, automotive and real estate sectors.Founded in 2024 by Anil Kumar, Charger on Wheels addresses one of the practical challenges in EV adoption: access to convenient charging, particularly for people living in apartments and residential communities where installing permanent charging infrastructure can be difficult. Its mobile charging model brings DC fast charging directly to the vehicle, offering an alternative to dependence on fixed charging installations.The company currently operates in Gurugram and is expanding into additional EV markets. Its broader plans include integrating mobile charging, battery storage, solar power and intelligent energy management to develop a more connected clean mobility infrastructure ecosystem.Anil Kumar, Founder & CEO, Charger on Wheels, said: “As EV adoption grows, charging convenience will play an important role in how consumers experience electric mobility. At Charger on Wheels, we are working to address the gaps that EV owners face, particularly in residential settings where fixed charging infrastructure may not always be practical. Our association with PR Companion will help us communicate this approach to a wider audience and build greater awareness about the role mobile charging and energy storage can play in the evolving EV ecosystem.”Lalit Sharma, Founder & Managing Director, Ethane Web Technologies and PR Companion, said: “The transition to electric mobility is creating opportunities for new business models across the automotive, energy and real estate sectors. Charger on Wheels is working on a practical aspect of this transition by bringing charging closer to where vehicles are parked and used. Our focus will be on building a clear narrative around the company’s business model, its relevance to the wider EV ecosystem and the infrastructure challenges it is working to address. We look forward to supporting the company as it expands its presence in the market.”Through this mandate, PR Companion will work towards positioning Charger on Wheels within relevant industry conversations around EV adoption, charging accessibility, battery energy storage, EV-ready residential infrastructure and the evolving business models supporting clean mobility in India. The association adds to PR Companion’s work with businesses seeking to strengthen their market presence through strategic communications, media engagement and industry-led storytelling.