https://theprpost.com/post/15661/

Lea Lee wins Outstanding Individual Achievement SABRE award

Lea Lee, Head of Global Communications at LG Electronics, has received the Outstanding Individual Achievement SABRE Award for her contribution to corporate communications and reputation management.Lee leads global communications for LG Electronics, overseeing executive reputation, corporate transactions and AI-driven media intelligence.Over the past decade, she has strengthened LG’s global PR operations, developed C-suite thought leadership programmes and helped position the company as a technology leader.In 2026, Lee led the development of an AI-based global media monitoring system in collaboration with LG’s AX (AI Transformation) Center. The system standardises PR performance metrics across regional offices while providing management with real-time market and competitive intelligence.She also led the global communications and messaging strategy for the LG Electronics India IPO, managing investor and media relations and positioning India as a key global manufacturing and export hub.Before joining LG Electronics, Lee worked at Edelman Korea, where she handled brand reputation and crisis communications for Fortune 500 companies. She also served as LG Electronics’ communications client lead at Hill & Knowlton.