Bumble Inc. has appointed Julie Radford, former chief of staff to Ivanka Trump, as its new Chief Communications and Corporate Affairs Officer. Radford, who began her role in April, will oversee global communications, employee engagement, public policy, and external affairs.Radford's previous experience includes serving Ivanka Trump from 2017 to 2021, focusing on women's issues as a special assistant to the president. She also has experience from the George W. Bush administration and Goldman Sachs' 10,000 Small Businesses initiative, where she worked with Dina Powell McCormick.Notably, Radford was interviewed by the House select committee investigating the January 6, 2021, insurrection. Text messages between her and Trump aide Hope Hicks, released by the committee, revealed their concerns about future job prospects due to Trump's actions.Bumble, founded by Whitney Wolfe Herd, distinguishes itself by empowering women in online dating, initially requiring women to initiate contact in heterosexual matches. However, the company, now part of Bumble Inc., which also owns Badoo, has faced recent challenges. These include user dissatisfaction with the app experience and declining subscription revenue, resulting in a 57% stock drop over the past year. Wolfe Herd, who returned as CEO after a brief departure, aims to reposition Bumble as a "self-love platform."In addition to Radford, Bumble has also hired Vivek Sagi from Eventbrite as Chief Technology Officer and Deirdre Runnette from Flexe as Chief Legal Officer. Wolfe Herd stated these appointments are part of building a strong leadership team for the company's 2025 vision.