The PC Agency, a leading luxury travel PR and trade marketing consultancy based in London, has recently expanded its global footprint by establishing new teams in Dubai, Riyadh, Sydney, and New York. This move is a part of the agency?ÇÖs ambitious strategy to strengthen its presence in key international markets and better serve its growing client base in the travel and hospitality sectors.As part of this expansion, Sydney-based Katie Moine has been appointed Managing Director of Asia Pacific and Middle East. With an extensive background in travel marketing and PR, Katie is well-positioned to lead the agency's operations in these regions, bringing over two decades of experience in the industry. Additionally, Nicole Trakkas has taken on the role of Vice President for the Middle East, based out of Dubai, to enhance the firm?ÇÖs capabilities in this strategic region.The PC Agency, founded by Paul Charles, is recognized for its expertise in representing high-end travel brands such as airlines, hotels, and tourism boards. The agency is also known for its award-winning campaigns and crisis communication strategies, having built a strong reputation in both the traditional and digital arenas.