Lava Music, a leading innovator in the guitar industry, has promoted Shawn Wolfe to the position of Global PR Marketing Director. Wolfe, who joined the company in 2021, has been instrumental in managing its social media presence, content creation, and strategic marketing planning.In his new role, Wolfe will take on additional responsibilities, including overseeing Lava Music's media relations, overall marketing strategies, and stakeholder engagement across global markets. His promotion comes at a pivotal time for the company as it continues to expand its global footprint and innovate within the music industry.Wolfe's promotion aligns with Lava Music's recent initiatives to enhance its product offerings and increase its market share. The company has recently introduced cutting-edge technology into their guitar designs, such as the Lava ME 3, which features a built-in touchscreen and effects engine, setting new standards in the industry.With the global music instrument market expected to grow significantly in the coming years, Wolfe's leadership will be crucial in navigating the competitive landscape and strengthening Lava Music's brand presence worldwide. The global guitar market is projected to grow significantly, reaching $6.5 billion by 2027, driven by rising music-related leisure activities and online retail expansion.