The Secret Little Agency (TSLA), a Singapore-based independent creative agency, has expanded its experiential and advocacy arm, PPurpose, to include comprehensive PR services. These new offerings encompass media outreach, communications strategies, PR, crisis communications, event management, and more. Founded in 2016, PPurpose has managed projects for clients like Netflix and Hugo Boss. The expansion aims to lead with creativity and cultural impact, emphasizing authentic storytelling and long-term brand narratives. New hires and promotions have been made to support this growth, including roles in business development, production, and PR leadership.