Industry veteran Bharatendu Kabi has joined the JSW Group as Executive Vice President and Group Head - Media & Communications. Kabi brings with him a wealth of experience spanning nearly two decades in the automotive industry and six years in the soft drinks sector.Prior to joining JSW, Kabi held a key position at Hero MotoCorp. His transition to the JSW Group marks a significant expansion of his professional canvas, encompassing diverse sectors such as steel, energy, infrastructure, cement, paints, defence, ventures, and realty. Notably,Kabi will continue to focus on the mobility and sports domains, areas where he has established a strong reputation.Expressing his enthusiasm for this new chapter, Kabi stated: "After being at the forefront of the automotive industry for nearly two decades and earlier in the soft drinks industry for six years, the canvas of learning has got a bit expanded now to Steel, Energy, Infrastructure, Cement, Paints, Defence, Ventures, and Realty, with two areas still remaining the same - Mobility and Sports."This new role also marks a significant geographic transition for Kabi, who will be relocating to Mumbai after spending his entire professional life of nearly three decades in Delhi-Gurgaon. "Delighted to update that effective August 1, 2024, I have begun the new chapter of my professional journey as Executive VP and Group Head - Media & Communications at the US$24 billion JSW, one of India?ÇÖs fastest growing conglomerates," Kabi added.JSW's diverse and dynamic environment will benefit greatly from Kabi's extensive experience and leadership in media and communications as the company continues its rapid growth and expansion.JSW Group, valued at US$24 billion, is one of India?ÇÖs leading conglomerates with a strong presence across multiple industries.

Bharatendu Kabi, who served as the head of corporate communications at Hero MotoCorp, has recently stepped down from his position after more than 19 years with the company, according to sources close to Adgully.Throughout his extensive tenure, Kabi played a crucial role in shaping and managing Hero MotoCorp's communication strategies, significantly contributing to the company's public image and stakeholder relations. Prior to his role at Hero MotoCorp, he worked as a corporate communications manager at PepsiCo for five years, bringing valuable experience to his subsequent position.