Springboard Communications, a leading Irish PR agency, has secured the public relations brief for Carbery Group, an international dairy group headquartered in County Cork, Ireland.Carbery, owned by four Irish dairy cooperatives, is a major player in the global dairy industry, employing nearly 1,000 people and supplying over 50 countries. They produce cheese, whey protein, ingredients, and flavors, operating across Ireland, the UK, the US, and several other countries.Springboard will partner with Carbery to develop and implement a comprehensive communications strategy, supporting the company's vision and goals.Susie Horgan, Managing Director of Springboard, expressed her excitement about the partnership: "We are honored to collaborate with Carbery Group and contribute to their mission of enriching communities, promoting sustainable operations globally, and supporting sustainable agricultural practices."This win comes amidst a period of growth and expansion for Springboard. The agency recently joined the Worldcom global network, a significant step for its international reach. Additionally, they have strengthened their leadership team by appointing Nora Lawton as a Director and Head of Client Services.Lawton brings extensive experience to Springboard, having spent the past decade in Brussels at leading PR firms like Rud Pedersen Public Affairs and Weber Shandwick. With her expertise, she will play a key role in cultivating client relationships, offering strategic counsel, and driving business development, focusing on sectors like technology, renewable energy, healthcare, and pharmaceuticals.Horgan welcomed Lawton's addition, stating: "Nora is a valuable asset to our team. Her experience and skills will be instrumental in expanding our offerings and capabilities, fostering strong client relationships, and securing new opportunities in exciting sectors."Lawton echoed the sentiment, expressing her enthusiasm: "I am thrilled to join Springboard at this pivotal stage. The agency delivers impactful work, and I look forward to collaborating with Susie and the team to continue our success story."This collaboration between Springboard Communications and Carbery Group signifies a promising development for both parties. Springboard gains a significant international client, while Carbery secures a partner well-equipped to support their growth and global reputation.