Independent boutique hotel Supersenang has selected travel PR agency Out of Office Office (OOOO) to handle its global PR and influencer strategy across key markets in Europe and the Asia-Pacific region.
Under the new brief, OOOO will oversee earned media strategy and selective creator partnerships across eight target territories: Indonesia, Singapore, Hong Kong, Malaysia, Australia, Germany, Austria, Switzerland, and the Netherlands. The agency will target media outlets and content creators across the travel, design, and lifestyle sectors.
"It was important for us to work with people who really know Bali, but also understand how international media work," said Supersenang founder Barend Ballering. "That combination of genuine Bali knowledge and international experience simply felt like the right fit for us."
Located in Balian on the west coast of Bali, Supersenang is an independent boutique property established by Dutch entrepreneurs. The hotel's interiors were designed by co-founder Chris Burghard.
OOOO operates as a location-independent agency specializing in hotel, destination, and travel brand communications. The firm was founded by travel journalist Anne Steinbach and former advertising executive Clemens Sehi, who together bring over two decades of combined professional experience, including 15 years in travel publishing.
