After six successful years in Dubai and Lebanon, Around the Clock Communications (ATC) has strengthened its presence in the UAE with the opening of a new office in Abu Dhabi’s Masdar City. Strategically located in Masdar City hailed by Cityscape Intelligence as the world’s most sustainable city the new Abu Dhabi office marks a pivotal milestone in ATC’s growth trajectory. The expansion is part of the company’s broader vertical and horizontal growth strategy.Since its inception in 2018, ATC has cultivated a strong reputation in the local market, becoming a trusted partner for prestigious clients such as COP28, Masdar, Zayed Sustainability Prize (ZSP), Bawabat Al Sharq Mall, and the Bassam Freiha Art Foundation (BFAF).“We strive to be a leading name in the advertising, communications, and media industry, always pushing boundaries to exceed our clients' expectations,” says Rizk Naifeh, CEO and Co-Founder of ATC.Naifeh adds: “We are targeting 30% client growth, with a focus on acquiring new accounts in Abu Dhabi’s key industries such as Real Estate, Automotive, Sustainability, and the public sector. With our highly skilled and diverse team, including a promising Emirati member, we are confident in our ability to act as a strategic communications partner, delivering comprehensive and innovative solutions for both government and private sector clients.”