https://theprpost.com/post/15166/

IHG Hotels & Resorts promotes Charlene Tan to Director of Corp Affairs

IHG Hotels & Resorts has promoted Charlene Tan to Director, Corporate Affairs, Southeast Asia & Korea, expanding her leadership responsibilities as the global hospitality company continues to grow its presence across the region.Based in Singapore, Tan will lead IHG's corporate affairs strategy across Southeast Asia and South Korea, overseeing corporate communications, public affairs, employee engagement and community impact initiatives. The promotion follows more than five years with IHG, where she most recently served as Senior Manager, Corporate Affairs, Southeast Asia & Korea. In her previous role, Tan led corporate affairs across 10 markets, partnering with the regional leadership team on reputation management, internal communications and strategic storytelling. She also oversaw communications programmes covering sustainability, talent and social impact, while managing regional communications teams and external public relations agencies. Among her key achievements at IHG, Tan launched the company's first Southeast Asia Communities Report in 2024 and later expanded the initiative with the inaugural East Asia and Pacific Communities Report in 2025. She also introduced IHG's first structured mentoring programme for its global communications function and led the rollout of the company's public affairs strategy across Southeast Asia and Korea. Tan brings more than 17 years of communications and marketing experience to the role. Before joining IHG in 2020, she served as PR and Communications Lead for Vrbo at Expedia Group. Earlier in her career, she spent six years at Banyan Tree Hotels & Resorts in global marketing communications roles, and also held marketing positions at Far East Organisation and City Developments.Her appointment comes as IHG continues to expand its footprint across Southeast Asia and Korea. The hospitality group currently operates hundreds of hotels across the wider East Asia and Pacific region and has been accelerating brand growth through new signings and openings, including luxury, lifestyle and mainstream brands across key markets. Recent developments include the launch of new brands, strategic hotel signings and investments in digital capabilities to support guest experiences and regional growth.