Michael Macfarlane Associates (MMA) has appointed Joe Wallen as Partner and Head of India, as the London-headquartered global reputation strategy firm expands its presence across India and the wider Asian region.Wallen joins MMA after more than a decade working across media, strategic communications and strategic consulting in India. He was previously Co-Founder and Managing Partner of Montfort South Asia, The Daily Telegraph’s multi-award-winning South Asia Bureau Chief, Co-Founder and Host of The Diplomat's Beyond the Indus podcast and South Asia Consultant at Teneo.Based in Mumbai, Wallen will lead MMA’s South Asia business, advising founders, business families, investors, corporates and institutions, while also supporting international clients operating in the market.Michael Macfarlane, Founder of MMA, said: “Our clients are building businesses, investment platforms, institutions and legacies of consequence on a global scale.""India is central to the future of what we are building. Joe brings the experience, relationships and cultural fluency to help Indian founders, families and organisations operate globally, and to help international capital engage with India properly."Wallen is also Chairman of the British Business Group in India; the UK Government's on-ground networking and business arm.MMA operates across eight international offices and advises private families, capital holders, businesses and institutions on reputation strategy and communications.