AW Rostamani Group (AWR Group), a privately-owned family business conglomerate in the Middle East, has appointed Sara O?ÇÖHara as Chief Marketing and Communications Officer.With over 18 years of experience in corporate communications, O?ÇÖHara brings a wealth of expertise to her new role. Prior to joining AWR Group, she served as SVP ?Çô Group Communications at Al Ghurair, where she oversaw a wide range of communications functions across seven major industry sectors.O?ÇÖHara has a proven track record of building strong and enduring brands. She has worked with various regional and global companies, including Barclays Bank, Lloyds Banking Group, and AXA, to develop effective communication strategies that address their unique challenges and opportunities.As Chief Marketing and Communications Officer at AWR Group, O?ÇÖHara will play a crucial role in shaping the brand?ÇÖs future. She is committed to leveraging her experience to develop initiatives that will ensure the brand?ÇÖs continued success and growth.Commenting on her appointment, O?ÇÖHara said: ?Ç£I am delighted to have joined AWR Group and look forward to contributing to its success. I am confident that my experience in building purposeful and lasting brands will be valuable in this role.?Ç¥O?ÇÖHara added: ?Ç£The UAE?ÇÖs marketing landscape is evolving rapidly, and I believe AWR Group is well-positioned to be a leader in this new era. I am excited to play a part in shaping the brand?ÇÖs future and ensuring its continued success for generations to come.?Ç¥