The United Nations World Tourism Organization (UNWTO) has welcomed Dubai-based New Perspective Media (NPM Group) to its expanding network of affiliate members. NPM Group joins 38 other entities from across the globe, including for-profit companies, non-government organizations, and education and research institutes.New Perspective Media is an 18-year-old integrated marketing and communication agency with offices in the Asia-Pacific region. The new members represent a diverse range of backgrounds and come from various regions: 6 from Africa, 10 from the Americas, 3 from Asia and the Pacific, 13 from Europe, and 7 from the Middle East. Their admission was officially endorsed during the 121st Session of the Executive Council, held in Barcelona, Spain, on June 10-11.The UNWTO Affiliate Membership aims to invigorate local tourism sectors and connect leading private entities within the largest network of its kind in the field of tourism. This network now comprises a total of 500 entities."We are grateful and thrilled to advance public-private cooperation through this affiliate membership under the United Nations World Tourism Organization," said Dr Karen Remo, (pictured), CEO and Founder of NPM Group and The Filipino Times. "We are committed to UNWTO’s goal of enhancing a new generation of partnerships with governments, civil society, academia, and the business community by promoting the exchange of knowledge to contribute to the United Nations Sustainable Development Goals."The UNWTO, the specialized United Nations agency responsible for the promotion of tourism, has long considered the private sector to be an integral partner in fulfilling its mandate of promoting sustainable development in tourism. Notably, UNWTO is the only UN agency that includes private sector members in its governance structure.As a destination management and private tourism promotions agency, NPM Group has collaborated with notable clients such as the Philippines’ Tourism Promotions Board, Hamburg Tourismus in Germany, Saudi Arabia’s Royal Commission of AlUla, and Cebu Pacific, one of the Philippines' leading airlines. NPM Group is also the parent company of The Filipino Times, the largest digital news agency for overseas Filipinos and the biggest free newspaper in the UAE.