RPG Group, one of India?ÇÖs leading and most diversified conglomerates, is pleased to announce the appointment of Sunaina Jairath as Vice President - Group Brand & Communications.Reflecting on the journey to this new role, Sunaina shares, "2024 was a year of big emotions, adrenaline highs, and disruptions. It was a time of farewells and new beginnings, filled with both challenges and opportunities. Now, 2025 brings with it a fresh chapter ?Çô a new city, a new role, and a promise to bloom where I?ÇÖm planted. I couldn?ÇÖt think of a better place to embody this than at RPG Group, where happiness is not just a tagline but a core organizational value."As the custodian of Group Brand & Communications, Sunaina aims to champion authenticity, accountability, and audacity, aligning with RPG?ÇÖs vision of fostering a culture of happiness, sustainability, and innovation. In this leadership role, Sunaina will oversee the group?ÇÖs brand strategy and communications, enhancing RPG?ÇÖs narrative across its diverse portfolio of businesses, including CEAT, KEC International, Zensar Technologies, and RPG Life Sciences.

Sunaina Jairath has assumed the position of Vice President - Brand and Communications at Aliaxis India (Ashirvad) with the aim of fortifying our brand presence and advancing strategic objectives. Boasting over 22 years of proficiency in Communication, Public Affairs, Policy Advocacy, and Impact Communication, Sunaina brings a wealth of expertise to our team.In her new capacity, she will spearhead our Public Relations, Brand, and Corporate Communication Strategy, taking charge of media and stakeholder relations, social media management, and internal communications.Leveraging her extensive experience and strategic foresight, Sunaina's leadership will be instrumental as we capitalize on the momentum within the ecosystem to foster growth.