Adgully has consistently celebrated and acknowledged the accomplishments of women entrepreneurs and leaders in various sectors. One of our notable initiatives, W-SUITE, focuses on highlighting extraordinary women achievers in the Media & Entertainment, Advertising, Marketing, PR, and Communications industry. In this updated series, we aim to explore how women leaders adeptly manage their teams and overcome challenges in the dynamic landscape of their respective industries.
In an exclusive interaction with Adgully, Ayushi Arora Gulyani, Founder & CEO, Media Corridors, emphasizes on the unique strengths of women leaders and their evolving role in the industry. She shares strategies for balancing professional and personal commitments and highlights the importance of mentoring future women leaders. Gulyani discusses key projects at Media Corridors and their focus on driving client success through visibility, credibility, and innovative branding solutions.
Media Corridors is widely recognized for creating impactful visibility and credibility for brands. How did your vision for Media Corridors evolve, and what has been the journey behind its success in the branding and PR space?The vision for Media Corridors emerged from my passion for helping brands craft narratives that resonate deeply with their audiences. As a communication coach and PR strategist, I envisioned an agency that bridges the gap between strategy and storytelling, delivering visibility with purpose. The journey has been one of constant learning – balancing the art of personal branding with the science of PR to build authentic, long-term credibility for our clients. By adapting to market trends and prioritizing innovative communication methods, Media Corridors has grown into a trusted partner for brands and leaders looking to leave a lasting impact.As a woman leader, what qualities do you feel set women leaders apart? How have you incorporated these qualities into your own leadership style to drive Media Corridors’ success?Women leaders often bring empathy, resilience, and collaborative energy to the table – qualities I’ve consciously woven into my leadership at Media Corridors. By focusing on mentorship and open communication, I’ve created an environment where ideas thrive, and every voice is valued. My leadership style also emphasizes clarity in communication – a skill I regularly coach others on – while promoting a culture that supports work-life balance. This combination has been pivotal in fostering a motivated team that consistently delivers impactful results.With the dynamic landscape of marketing and branding, what innovations do you believe women leaders bring to the table? How do you foresee the role of women in this field evolving further?Women leaders bring a nuanced understanding of communication, adaptability, and the ability to view challenges holistically. These strengths translate into groundbreaking approaches to branding, such as human-centric campaigns and inclusive messaging. At Media Corridors, I’ve observed how women’s perspectives fuel innovation, whether through fresh storytelling angles or digital-first strategies. As the industry evolves, I see more women shaping the future of marketing by leading with authenticity and driving initiatives that prioritize meaningful connections.Juggling multiple responsibilities is often challenging. How do you balance your professional commitments with personal life, and what advice would you give to other women striving to achieve this balance?Balancing professional and personal commitments requires intentionality. For me, this means structuring my day with clear priorities and making time for activities that recharge me – like coaching sessions or family time. My advice to women is to embrace flexibility: be open to adjusting plans and seek support when needed. Success lies in creating a rhythm that works for you, recognizing that balance doesn’t mean perfection but rather making space for what matters most.
