Adfactors PR has elevated Parneet Hira to the position of Group Head. Based in New Delhi, Hira has been with the agency since July 2025, previously serving as Senior Communications Consultant.
Announcing the transition on LinkedIn, Hira shared: “I’m happy to share that I’m starting a new position as Group Head at Adfactors PR!”
With over a decade of experience across corporate reputation, strategic communications and client management, Hira has worked extensively with leading public relations consultancies in India.
Prior to joining Adfactors PR, she spent over seven years at MSLGROUP India across two stints, where she rose to the role of Associate Vice President and Lead – Corporate Practice. Earlier in her career, she held client advisory and management roles at Weber Shandwick and Genesis Burson-Marsteller.