Aarooshy Srivastava has joined CashKaro.com as public relations lead.
Srivastava shared the update on LinkedIn, marking her move from agency roles to an in-house communications position.
Prior to this, she worked as public relations specialist at Edelman. She has also held roles at Ruder Finn India and PR Pundit, where she worked across brand and communications mandates.
Earlier in her career, Srivastava served as junior brand strategist at Scroll Mantra Private Limited. She also gained experience through roles at Genesis BCW, BFC Publications and Teamwork Communications Group, along with internships at The Times of India and Elite Relations.
She brings experience across public relations, brand strategy and communications.
