W Communications Malaysia secures new PR mandates across sectors

The PR Post Bureau |

W Communications Malaysia has been appointed as the public relations agency for Funding Societies Malaysia and LAC Malaysia, providing integrated communications support across both B2B and B2C mandates.

The scope of work includes strategic counsel, creative launch campaigns, thought leadership, as well as influencer and key opinion leader (KOL) engagement.

In addition, the agency has secured a third mandate from a hospitality brand, which has not been disclosed.

These client wins come as W Communications Malaysia builds momentum following its entry into the market earlier this year. The mandates span a mix of long-term retainers and project-based assignments, with durations ranging from three to six months. All accounts were won through competitive pitches.

Work on the new mandates commenced toward the latter part of the first quarter.

Robin Chang, General Manager, APAC, W Communications Asia, said the early wins reflect growing demand for integrated communications that combine local market understanding with broader strategic execution.

Kiersten Chaik, Country Manager, Malaysia, W Communications, added that the agency is focused on delivering integrated communications that align with evolving market expectations.

Since its launch, W Communications Malaysia has expanded its team and is projecting further growth across its B2B, B2C and KOL management divisions by the fourth quarter of 2026.

The agency continues to focus on delivering strategic counsel and execution for brands across sectors including finance, health and wellness, and hospitality.